Business Development/Sales/Marketing Director - Behavioral Heatlhcare University Health Services IncBusiness Development/Sales/Marketing Director - Behavioral HeatlhcareAtlanta, GAIn addition, the Director of Business Development is responsible for the facility's strategic marketing plan, enhancing the facility's brand/image, management of all sales and business development activities and maintaining an active and productive working relationship with internal departments and communicates issues or potential problems proactively, especially with CEO and Director of Admissions/Intake. As a member of the hospital management team, the Director of Business Development is actively involved in discussions related to a wide variety of facility issues including strategic planning, potential growth opportunities, future projects and improvements in programing.
Small Business Administration Small Dollar Specialist Regions Financial CorpSmall Business Administration Small Dollar SpecialistAtlanta, GAThe information that you submit will be collected and reviewed by associates, consultants, and vendors of Regions in order to evaluate your qualifications and experience for job opportunities and will not be used for marketing purposes, sold, or shared outside of Regions unless required by law. Job Description: At Regions, the Small Business Administration Small Dollar Specialist is the lead bank contact for a book of Small Business Administration industry clients with client contact made through virtual meetings, telephone, and email.
Senior GGL Business Development Officer FIRST COMMUNITY BANK (SC)Senior GGL Business Development OfficerSandy Springs, GAThe Senior GGL Business Development Officer will drive growth and business opportunities by developing and maintaining relationships with key stakeholders, including small business owners, financial institutions, and community organizations. This position requires a deep understanding of Small Business Administration (SBA) and USDA products and services, as well as the ability to analyze market trends and identify opportunities to shape the future of the company's GGL lending portfolio.
Human Resources Business Partner - Restaurant Franchise Group - Base Salary to 120k/year - Atlanta, GA AllSearch Professional StaffingHuman Resources Business Partner - Restaurant Franchise Group - Base Salary to 120k/year - Atlanta, GAAtlanta, GA$90,000–$120,000 / yearOur client, a growing multi-location restaurant franchise organization, is seeking a Human Resources Business Partner to support field operations and leadership teams across the business. The ideal candidate will have experience supporting multi-location operations in a high-volume environment such as restaurants, retail, hospitality, or other distributed workforce settings.
"As Needed" Part-time Instructor - Business Administration Georgia Highlands College Foundation Inc"As Needed" Part-time Instructor - Business AdministrationDallas, GAOffers of employment are contingent upon completion of a background investigation including a criminal background check demonstrating your eligibility for employment with Georgia Highlands College, as determined by Georgia Highlands College in its sole discretion, confirmation of the credentials and employment history reflected in your application materials, and, if applicable, a satisfactory credit check. Founded in 1970 as Floyd Junior College, it now serves more than 6,000 students in Northwest Georgia and Northeast Alabama across its five locations in Rome, Cartersville, Marietta, Dallas, and Douglasville.
HR Business Partner - HD SVS - On Site Vensure Employer ServicesHR Business Partner - HD SVS - On SiteDuluth, GAThis role completes client services functions for the organization and proactively consults and regularly follows up with clients to develop, implement and monitor Human Resources related deliverables which includes identifying legal requirements affecting Human Resources functions and ensuring client policies, procedures and actions are in compliance. Must be able to learn new tasks, remember processes, maintain focus, complete tasks independently, make timely decisions in the context of workflow, ability to communicate with diens, and ability to complete tasks in situations that have a speed or productivity quota.
HR Business Partner - GSM - On Site Vensure Employer ServicesHR Business Partner - GSM - On SiteDuluth, GAMust be able to learn new tasks, remember processes, maintain focus, complete tasks independently, make timely decisions in the context of workflow, ability to communicate with clients, and ability to complete tasks in situations that have a speed or productivity quota. Other Benefits: Life insurance, short term disability, long term disability, employee assistance program (EAP), flexible spending account (FSA), health savings account (HSA), Identity theft protection, critical illness, accident, cancer, hospital protection, legal and pet insurance.
Business Development Marketing Manager Geosyntec Consultants, Inc.Business Development Marketing ManagerAtlanta, GeorgiaRemoteProvide guidance and support to regional marketing staff and proposal teams in strategy sessions, capture plans, and win theme/strategy development for proposals and qualification statements; Provide leadership and support for industry or professional association project awards nominations, including researching and tracking applicable opportunities, and developing submittal packages; Collaborate on the planning and execution of internal meetings and external conferences pertaining to the BDI; Create, promote, and manage related internal collaboration sites; Assist with content for online presence, including website and social media; Work with technical teams to create compelling and informative content, demonstrating our position as thought leader; . Skills, Experience and Qualifications: Bachelor’s degree in marketing, business administration, journalism, communication, or related field with at least eight (8) years of experience in the A/E/C industry for a multi-disciplinary, multi-location firm; or equivalent combination of experience and education or training that provides the knowledge, skills, and abilities to perform the responsibilities of the position.
Business Development Manager - Atlanta J.B. HuntBusiness Development Manager - AtlantaAtlanta, GeorgiaBachelors: Business Administration/Management, Bachelors: Business Communications, Bachelors: Marketing, Bachelors: Public Relations, Bachelors: Supply Chain Management, GED (Required), High School (Required)Work Experience: Identify and secure new customer relationships through strategic, consultative selling; manage a dynamic pipeline, meet with prospects virtually and in-person to understand their business needs, develop tailored solutions, and close deals.
Business Development Manager J.B. Hunt Transport Services IncBusiness Development ManagerAtlanta, GAIdentify and secure new customer relationships through strategic, consultative selling; manage a dynamic pipeline, meet with prospects virtually and in-person to understand their business needs, develop tailored solutions, and close deals. Education: • Bachelors: Business Administration/Management • Bachelors: Business Communications • Bachelors: Marketing • Bachelors: Public Relations • Bachelors: Supply Chain Management • GED (Required) • High School (Required).
Director, Client Marketing, RFPs & Business Development Visa IncDirector, Client Marketing, RFPs & Business DevelopmentAtlanta, GA$151,600–$285,600 / yearThis leader will be responsible for driving strategic business development initiatives, leading high-impact client engagements, and overseeing the development of compelling RFP responses and pitch materials across all North America clients. In addition to hands-on leadership in key deals, this role will manage and develop a small, high-performing team, ensuring delivery excellence while scaling capabilities, processes, and content to support growth.
NewDirector Business Development Public Power Osmose Utilities ServicesDirector Business Development Public PowerAtlanta, GARemoteThis position is responsible for direct sales of all Osmose services and products and coordinating sales efforts with Corporate Development and Product Management when team selling is required. Our field technicians, professional engineers, scientists, and corrosion experts utilize their expertise to identify and solve issues to make utility infrastructure safer, longer lasting, and more resilient.
Project Manager, Business Analysis and Reporting - Revenue Pipeline Delta Air Lines IncProject Manager, Business Analysis and Reporting - Revenue PipelineAtlanta, GAShare Project Manager, Business Analysis and Reporting - Revenue Pipeline with LinkedIn Share Project Manager, Business Analysis and Reporting - Revenue Pipeline with Twitter Share Project Manager, Business Analysis and Reporting - Revenue Pipeline with Facebook Share Project Manager, Business Analysis and Reporting - Revenue Pipeline with a friend via email. The Project Manager will actively work across business units to ensure development requests are well understood across the enterprise, gain cross-divisional consensus on priorities, ensure deliverables meet business needs and balance long term flexibility and speed to market.
HR Business Partner - HD SVS - On Site Vensure Employer SolutionsHR Business Partner - HD SVS - On SiteDuluth, GAThis role completes client services functions for the organization and proactively consults and regularly follows up with clients to develop, implement and monitor Human Resources related deliverables which includes identifying legal requirements affecting Human Resources functions and ensuring client policies, procedures and actions are in compliance. Must be able to learn new tasks, remember processes, maintain focus, complete tasks independently, make timely decisions in the context of workflow, ability to communicate with diens, and ability to complete tasks in situations that have a speed or productivity quota.
HR Business Partner - GSM - On Site Vensure Employer SolutionsHR Business Partner - GSM - On SiteDuluth, GA
Director, Business Development Manager - PMO E2 Consulting Engineers, Inc.Director, Business Development Manager - PMOAtlanta, GeorgiaRemoteAbout the Organization: E2 Consulting Engineers, Inc. (E2) is a professional services firm established in 1988 specializing in a full spectrum of engineering services, including electric and gas engineering and design, program management services, technology and supply chain, gas pipeline construction and inspection services, environmental consulting and remediation and federal base operations and infrastructure support services. Create business cases on market options and opportunities while leading the proposal efforts including cost estimation, competition and ranking the most profitable initiatives to grow future revenue.
Business Development Manager - East Georgia Beauty Health Group LimitedBusiness Development Manager - East GeorgiaGAManage a defined territory of provider accounts for Hydrafacial and the full SkinHealth Systems treatment platform, proactively introducing new products, protocols, and treatment boosters to increase utilization and consumable reorder rates. An employee's pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs.
BUSINESS DEVELOPMENT COORD/REP University Health Services IncBUSINESS DEVELOPMENT COORD/REPATLANTA, GAExceeds screenings and admissions targets by establishing influence in diverse market segments including, but not limited to: physicians, practitioners, social services, hospitals, professional organizations, mental health centers, unions, EAPs, attorneys, advocacy groups, etc. At UHS and all subsidiaries, our Human Resources departments and recruiters are here to help prospective candidates with matching skillset and experience with the best possible career at UHS and our subsidiaries.
Business Development Manager (OMP Software - Packaging and Paper Products) OMPBusiness Development Manager (OMP Software - Packaging and Paper Products)Atlanta, GeorgiaAs a Business Development Manager you can grow into team lead and leadership roles within the commercial team, including in the areas of business development, account management, and presales. Working closely with our Marketing & Communications team, you promote the OMP offering and raise awareness of our company and solution while emphasizing the unique selling points of Unison Planning.
Senior Technical Business Analyst APCO HoldingsSenior Technical Business AnalystNorcross, GeorgiaOur teams work collaboratively across operations, technology, risk, finance, marketing, and sales to deliver solutions that create measurable value and support the continued growth of APCO and the partners we serve. APCO Holdings partners with dealerships across North America to deliver innovative vehicle protection products and services that enhance the ownership experience for customers and drive growth for our partners.
Director, Finance Business Partner - Sales & Marketing NextGen Healthcare IncDirector, Finance Business Partner - Sales & MarketingRemote GA, GARemoteJob Description: The Director, Finance Business Partner - Sales & Marketing serves as the strategic finance partner to the Chief Revenue Officer and Sales and Marketing leadership and leads the Commercial Analytics function. This role combines strategic GTM finance with direct leadership of a commercial analytics team, driving financial planning, forecasting, analytical rigor, and decision support across Sales and Marketing.
Human Resources Business Partner (HRBP) Arcadia Cold StorageHuman Resources Business Partner (HRBP)College Park, GAThe position formulates partnerships across the HR function to deliver value-added service to management and employees that reflects the business objectives of the organization. Working knowledge of multiple human resource disciplines, including compensation practices, organizational diagnosis, employee relations, diversity, performance management, and federal and state respective employment laws.
Business Development & Marketing Coordinator - Real Estate DLA Piper LLP (US)Business Development & Marketing Coordinator - Real EstateAtlanta, GA$30.98–$46.33 / hourWhile the specific job requirements of a DLA Piper position may vary depending upon scope of the job and area of specialty, there are certain universal requirements that are expected of all DLA Piper employees, which include but are not limited to: Effectively communicate, verbally and in writing, with clients, lawyers, business professionals, and third parties. This position can sit in our Washington DC, Baltimore, Reston VA, New York, Chicago, Miami, Los Angeles, Austin, Dallas, Houston, Minneapolis, Philadelphia, Boston, Philadelphia, Short Hills, Wilmington or Atlanta office and offers a hybrid work schedule.
Sales and Business Development Leader ECMDSales and Business Development LeaderAtlanta, GeorgiaBy leveraging technology and the team's passion for its customers, ECMD has built a strategic integrated portfolio of 8operating divisions: EastCoast Mouldings, Klumb Forest Products, Crown Heritage Stairs, ECMD Distribution, Arndt & Herman Building Products, Clifton Moulding Co., Madison Lumber and Falls City Lumber. ECMD partners with big-box retail and pro lumber yards customers nationwide to provide a world-class supply chain to builders, remodelers, finish carpenters, and consumers with the materials needed to complete simple projects to dream houses.
IT Business Operations Intern Interactive Communications International IncIT Business Operations InternGeorgia, GACollege Enrollment: Must be enrolled in a full-time academic program, currently a junior or rising senior enrolled at a local Atlanta University (e.g., Georgia State University, University of Georgia, Kennesaw State University), pursuing a Bachelors degree in Computer Information Systems, Business Administration, Finance or a related field. The intern will also assist with engaging NetNet (a third party company that reviews software/maintenance/hardware quotes and negotiates a better deal on behalf of InComm) on various quotes.
Business Development Trainee Social SGBusiness Development TraineeAtlanta, GAFull timeOur new Business Development Trainee will be a key player in establishing Social Status Solutions’ presence in the Atlanta area and delivering unmatched results for our clients. Desired Skills & Qualifications for the Business Development Trainee: College degree in Business Administration, Communications, Marketing or related field preferred.
Business Development Coordinator Engineering Consulting Services LtdBusiness Development CoordinatorCollege Park, GAECS is currently ranked #60 in Engineering News-Record's Top 500 Design Firms (April 2026), #148 in Engineering News-Record's Top 200 Environmental Firms (October 2025) and #50 in Zweig Group's Hot Firm List (May 2025). Ensure that messages are supportive of and consistent with company strategy, deliver content via LinkedIn, Twitter, Facebook, email, or direct mail through the corporate marketing group.
Professor, Creative Business Leadership Savannah College of Art and DesignProfessor, Creative Business LeadershipAtlanta, GAResponsibilities include: • Teaching graduate-level courses • Designing and submitting syllabi • Reviewing midterm grades • Maintaining regular office hours • Providing additional support through extra help sessions, learning opportunities, and field-based experiences. The candidate should demonstrate knowledge of finance, accounting, leadership, and business strategy and be prepared to teach all related business innovation concepts across Creative Business Leadership in support of the MBI program.
Business Line Manager - Temporary Electric DPR Construction IncBusiness Line Manager - Temporary ElectricAtlanta, GADPR Construction is a forward-thinking, self-performing general contractor specializing in technically complex and sustainable projects for the advanced technology, life sciences, healthcare, higher education and commercial markets. We are proud to be recognized as a great place to work by our talented teammates and leading news organizations like U.S. News and World Report, Forbes, Fast Company and Newsweek.
HR Business Partner - Northeast - On Site Vensure Employer SolutionsHR Business Partner - Northeast - On SiteDuluth, GAOther Benefits: Life insurance, short term disability, long term disability, employee assistance program (EAP), flexible spending account (FSA), health savings account (HSA), Identity theft protection, critical illness, accident, cancer, hospital protection, legal and pet insurance. Vensure Employer Solutions is the largest privately held organization in the HR technology and service sector, providing a comprehensive portfolio of solutions, including HR/HCM technology, managed services, and global business process outsourcing (BPO).
HR Business Partner - GA - On Site Vensure Employer SolutionsHR Business Partner - GA - On SiteDuluth, GAOther Benefits: Life insurance, short term disability, long term disability, employee assistance program (EAP), flexible spending account (FSA), health savings account (HSA), Identity theft protection, critical illness, accident, cancer, hospital protection, legal and pet insurance. Vensure Employer Solutions is the largest privately held organization in the HR technology and service sector, providing a comprehensive portfolio of solutions, including HR/HCM technology, managed services, and global business process outsourcing (BPO).
Corporate Director of Pharmacy Services / Business Operations and Finance Emory HealthcareCorporate Director of Pharmacy Services / Business Operations and FinanceAtlanta, Georgia
Sr. Director - Business Architect, Supply chain Management GenpactSr. Director - Business Architect, Supply chain ManagementAtlanta, GeorgiaCertified Supply Chain Professional (CSCP) - Indian Institute of Management, TrichyIndian Institute of Management, Trichy, LSSBB (Lean Six Sigma Black Belt) - Henry Harvin EducationHenry Harvin Education, Project Management Professional (PMP) - Virtual Learning Academy (VLA)Virtual Learning Academy (VLA)Required Skills. Blue Yonder Space Planning, Business Consulting, Critical Thinking, Data Visualization, Fulfillment Operations, Kinaxis, O9 Demand Planning, Oracle Advanced Supply Chain Planning (ASCP), People Leadership, Risk Management, Supply Chain Planning (SCP)Language.
Human Resources Business Partner - NWSL ATLANTA Atlanta FalconsHuman Resources Business Partner - NWSL ATLANTAAtlanta, GAReporting to the AMB Sports and Entertainment (AMBSE) President of Soccer and the BFOB Chief Human Resources Officer, this highly visible individual contributor will work fully on-site at Mercedes-Benz Stadium in Atlanta, GA, until 2028 when the role will be based at our new world-class training facility in Marietta, GA. This customer-centric role will serve as the primary HR partner for the NWSL Atlanta organization, working closely with NWSL Atlanta Leadership and Blank Family of Businesses (BFOB) HR Shared Services (HRSS).
IT Business Analyst Novelis IncIT Business AnalystAtlanta, GAThe City of Atlanta provides a diverse and family-friendly place to live with countless museums cultural organizations and educational institutions including the Georgia Aquarium Woodruff Arts Center CNN Center Georgia Tech and Mercedes-Benz Stadium. Supporting its 24 operations worldwide Novelis corporate office is home to the executive leadership team and global functions that support the automotive beverage can and high-end specialties value streams.
Lead Business Analyst Global Payments IncLead Business AnalystAtlanta, GABenefits: Global Payments offers a comprehensive benefits package to all of our team members, including medical, dental and vision care, EAP programs, paid time off, recognition programs, retirement and investment options, charitable gift matching programs, and worldwide days of service. This role works alongside the Configuration Management and Service Portfolio Management teams to establish and govern effective lifecycle management practices which enable a centralized, data-driven inventory framework while reducing risk.
Manager, Business Solutions HD Supply Holdings IncManager, Business SolutionsAtlanta, GAPartner with cross-functional teams to deliver repeatable, technology-enabled capabilities that improve day-to-day commercial execution and operational effectiveness. Partners with business, product, technology, and customer-facing teams to coordinate delivery activities and address day-to-day dependencies.
Business Performance Analyst Atlanta Airlines Terminal Company, LLCBusiness Performance AnalystAtlanta, GAPosition Summary: Analyzes the performance of critical business functions, defines the scope and impact of business performance measurement processes, as well as design, plan and implement an enterprise-wide data management plan. Other responsibilities include extracting data from corporate systems, manipulating and validating data, conducting root cause analysis, and identifying opportunities for improving business performance.
IT Business Analyst (Supply Chain Excellence) Novelis IncIT Business Analyst (Supply Chain Excellence)Atlanta, GAThe City of Atlanta provides a diverse and family-friendly place to live with countless museums cultural organizations and educational institutions including the Georgia Aquarium Woodruff Arts Center CNN Center Georgia Tech and Mercedes-Benz Stadium. Supporting its 24 operations worldwide Novelis' corporate office is home to the executive leadership team and global functions that support the automotive beverage can and high-end specialties value streams.
Business Development Executive, Sales Director GenpactBusiness Development Executive, Sales DirectorAtlanta, GeorgiaAdvisory Services, Business Development, Client Relations, Data Analytics, Data Consulting, Digital Business Strategy, Lean Six Sigma (LSS), Program Implementation, Program Management, Project Management, Sales, Salesforce Sales Cloud, Stakeholder Management, Understanding DataLanguage. Atlanta area candidates are eligible for this role only.”The actual offer, reflecting the total compensation package plus benefits, will be determined by a number of factors which include but are not limited to the applicant’s experience, knowledge, skills, and abilities; geographic location; and internal equity.
Business Development Flex HRBusiness DevelopmentAtlanta, Georgia1- 3 years of experience in a high-sales environment, focusing on new account acquisition (logistics preferred) or a degree in sales, business administration, or related field. Flex Hr Is Partnering with Our Client Swan Transportation Services to Support Recruiting for Their New Opening: **Do not apply unless you have 3PL sales experience or are located in Atlanta, GA**.
Senior GGL Business Development Officer First Community CorpSenior GGL Business Development OfficerSandy Springs, GAThe Senior GGL Business Development Officer will drive growth and business opportunities by developing and maintaining relationships with key stakeholders, including small business owners, financial institutions, and community organizations. This position requires a deep understanding of Small Business Administration (SBA) and USDA products and services, as well as the ability to analyze market trends and identify opportunities to shape the future of the companys GGL lending portfolio.
Regional Business Development Manager Ruppert CompaniesRegional Business Development ManagerAtlanta, GAFull timeWhere You Fit InAs a Regional Business Development Manager, you will be responsible for identifying new business opportunities, building relationships with potential clients, and supporting market Business Developers within a designated Region. Who We AreRuppert Landscape is a leading provider of commercial landscape maintenance and installation services with more than 3,500 employees serving customers from 55+ branches across the Northeast, Mid-Atlantic, and Southeastern US.
Business Development Manager BluSky Restoration Contractors, LLCBusiness Development ManagerNorcross, GA$60,000–$95,000 / yearSuccessful Business Development Managers will be meeting or exceeding conversion rates, by generating new leads, aligning with industry partners, attending trade association events and building a strong book of business. BRIEF DESCRIPTION: The Business Development Manager is responsible for generating new business opportunities by developing a sales strategy and leveraging the proven sales model that focuses on building relationships with potential customers.
Manager - Business Development WESCO International IncManager - Business DevelopmentAtlanta, GAResponsible for retaining and expanding existing company relationships, product lines or market segments, and soliciting new business from prospective customers and suppliers. Oversees development and research activities to build on the Company's strengths, identifies potential new markets and business opportunities and increases market share.
HR Business Partner - GSM - On Site Vensure Employer Services IncHR Business Partner - GSM - On SiteDuluth, GAMust be able to learn new tasks, remember processes, maintain focus, complete tasks independently, make timely decisions in the context of workflow, ability to communicate with clients, and ability to complete tasks in situations that have a speed or productivity quota. Other Benefits: Life insurance, short term disability, long term disability, employee assistance program (EAP), flexible spending account (FSA), health savings account (HSA), Identity theft protection, critical illness, accident, cancer, hospital protection, legal and pet insurance.
HR Business Partner - HD SVS - On Site Vensure Employer Services IncHR Business Partner - HD SVS - On SiteDuluth, GAThis role completes client services functions for the organization and proactively consults and regularly follows up with clients to develop, implement and monitor Human Resources related deliverables which includes identifying legal requirements affecting Human Resources functions and ensuring client policies, procedures and actions are in compliance. Must be able to learn new tasks, remember processes, maintain focus, complete tasks independently, make timely decisions in the context of workflow, ability to communicate with diens, and ability to complete tasks in situations that have a speed or productivity quota.
Managing Consultant, Services Business Development - Strategic Cobrands Mastercard IncManaging Consultant, Services Business Development - Strategic CobrandsAtlanta, GA$153,000–$229,000 / yearThe Services team and the solutions that we deliver fuel growth for our Financial Institution and Retail & Commerce partners globally by providing cutting edge services in the areas of Customer Acquisition & Engagement, Business & Market Insights, Business Experimentation, Personalization, Market Insights, Security Solutions, and Open Banking. Focused on thinking big and scaling fast, our agile sales team is responsible for end-to-end solutions for a diverse global customer base including retailers, airlines, hotels, tourism agencies, public sector entities, restaurants, consumer goods and telecom companies.
Director, Executive Education Open Enrollment - Goizueta Business School Emory Healthcare/Emory UniversityDirector, Executive Education Open Enrollment - Goizueta Business SchoolAtlanta, GAEmory Executive Education (https://goizueta.emory.edu/executive-education) at Goizueta Business School seeks a results-driven Director of Executive Education, Open Enrollment to expand the impact of its short-course portfolio. The ideal candidate excels at building lasting relationships with Learning & Development leaders and business professionals, understands the value of university-based executive education, communicates effectively, and has a proven track record of engaging and converting prospective learners into program participants.
Sr. Business Planner Microsoft CorpSr. Business PlannerAtlanta, GA$106,400–$203,600 / year8+ years product management, strategy consulting, finance, business/corporate development, or related experience AND Bachelors Degree in Engineering/Computer Science, Economics, Business, or related field OR 6+ years product management, strategy consulting, finance, business/corporate development, or related experience AND Masters Degree in Business Administration (MBA), or related field OR equivalent experience. As the Business Planning Lead for Promotions & Strategic Partnerships, the right candidate will have the serve as a trusted strategic advisor to key business leaders across the Microsoft 365 ecosystem in designing promotional offer strategies that accelerate the growth of our core products.