Create a global performance and best-practice replication engine that spans across the value flywheel through continuous experimentation, structured sharing, dashboards with KPIs, and tight partnership with Commercial Finance (pricing guidance, deal evaluation, forecasting), People (training programs, talent development, performance management), Product (pricing strategies, product launches, market feedback loops, and sales readiness), and Digital (system architecture, data governance, technology implementation). This role ensures alignment between Central Marketing, Brand Marketing, and Commercial teams by operationalizing marketing-to-sales handoffs, embedding marketing tools and content into commercial workflows, and maintaining clarity around ownership of strategy (Marketing) versus execution discipline (Sales Operations).