Support media and influencer outreach, including pitch development, press materials, and relationship management Manage incoming media requests and ensuring timely, accurate responses aligned with brand voice Assist with product and brand publicity initiatives that support sales, marketing, and corporate reputation Prepare briefing materials and talking points for interviews and press opportunities Support PR analytics and reporting, including media research, pitch execution, and performance tracking Analyze media coverage and campaign performance using tools such as Cision and Meltwater (preferred) Provide PR support for store openings, product launches, press previews, and brand activations Collaborate cross\u2011functionally with marketing, creative, and production teams to manage timelines and deliverables Help ensure consistency of brand voice and messaging across external communications Assist with the creation of press releases, media guides, lookbooks, and other PR content assets Contribute to brainstorming, storytelling, and media programming initiatives that elevate brand visibilityQualifications Bachelor's degree in marketing, public relations, communications, journalism, or a related field preferred 5-8 years of relevant marketing and public relations experience; retail or consumer brand experience strongly preferred Proven experience managing media relations, campaign reporting, and executive level communications Strong strategic writing, editing, and storytelling skills across multiple brand voices Demonstrated ability to analyze campaign performance and clearly communicate insights Excellent project management skills with the ability to prioritize and manage multiple initiatives simultaneously Confident leader with the ability to influence cross functional partners without direct authority Highly organized, detail oriented, and comfortable working in a fast paced, deadline driven environment Proficient in Microsoft Office (Excel, Word, PowerPoint); strong Excel skills required for reporting and budget tracking Familiarity with media monitoring, influencer platforms, and performance measurement tools (Cision, Meltwater, PR Newswire)The pay range reflects the potential rate for this role. Whether it's developing new and exclusive costumes, quality testing products, or implementing technology solutions, our teams understand the value of working collaboratively to embrace change through innovation, curiosity, and thoughtfulness.