This position reports to Director, Field Marketing with support to Brand Marketing to ensure alignment across field and brand initiatives and serve as a practical connector across Brand/Field Marketing, Sales, distributors, customers, agencies, Legal and Compliance to turn emerging opportunities into executable market plans. Local Network & Relationship Building: Demonstrated ability to build and leverage a broad network across bars, hospitality, sports and recreation, events, social clubs, creators, cultural organizations and other local groups to create meaningful brand-building opportunities.