About the Role: The Lead Manager, Product Marketing & GTM - Freemium, is responsible for end-to-end marketing positioning, messaging, launch strategy, and integrated go-to-market execution across the Freemium portfolio (Avast, AVG, Avira, CCleaner). This role sits at the center of Product, Brand, Growth, Analytics, Regional Marketing, and Channel teams-owning the development of differentiated product positioning and ensuring flawless orchestration of launches from strategy through in-market optimization.