Lead the creation of high-impact content including press releases, digital media packages, executive speeches and talking points, thought leadership pieces, investor-focused explainers, social and video content, and narrative frameworks for key milestones (earnings, capital markets events, technology announcements, product launches). Define and lead GM's financial and technology communications strategy across earned, owned, shared and paid channels, establishing long-term narrative priorities, measurement frameworks, and data-driven communications approaches that maximize reach, engagement, and business impact with investor and financial audiences.