FULL_TIME

FEED

OTHER

Serve as the primary point of contact and project manager for cross-functional requests from Direct Sales, Tasting Rooms, Events, Winemaking, Commercial Brand Marketing, and PR, fostering strong cross-functional partnerships while managing a high volume of diverse, ongoing initiatives. Cultivate and sustain partnerships with local organizations (e.g., Sonoma Botanical Gardens, Transcendence Theater Company, Sonoma Valley Education Fund) and regional trade groups (e.g., Sonoma Valley Visitors Bureau, Sonoma Chamber, Sonoma County Tourism) to strengthen community and industry engagement.

An industry leader, The Wine Group is one of the world’s foremost producers of award-winning wines across more than 60 wine brands and many winery facilities in California, New York, and Australia. Headquartered in Livermore, California, TWG is an industry innovator when it comes to developing, marketing, and selling wine brands beloved by consumers around the world, including Cupcake, Franzia, Benziger, Imagery, Tribute, 7 Deadly, Cooper & Thief, The Dreaming Tree, Charles Smith Wines, and more. The Wine Group believes in producing wine using sustainable and earth-friendly practices to foster healthy land and agriculture for generations to come. The company demonstrates environmental stewardship through its commitment to clean energy and by ensuring that all its owned vineyards are certified sustainable or biodynamic. To learn more, please visit: www.thewinegroup.com.

JOB SUMMARY The Direct-to-Consumer (DtC) Marketing Manager plays a key leadership role in overseeing the Benziger and Imagery DtC Marketing team, which includes a DtC Marketing Specialist and a DtC Graphic Design Specialist. Based at Benziger Family Winery in Glen Ellen, CA, this full-time hybrid position reports to the Direct-to-Consumer (DtC) Senior Manager and is responsible for executing Benziger and Imagery DtC marketing plans to drive key brand and business objectives. The role encompasses a wide range of responsibilities including DtC strategy development and execution, performance analysis, project management, and cross-functional team leadership. The DtC Marketing Manager will serve as a key brand ambassador - both internally and externally - to ensure that brand communications and initiatives reflect the distinct philosophies and values of Benziger and Imagery wineries.ESSENTIAL FUNCTIONS <ul style="margin-bottom:0in;margin-top:0px"><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Serve as a thought leader in developing and executing marketing programs to achieve Benziger and Imagery’s DtC sales goals, including on and off-site promotions, print/digital advertising, social media, consumer research, public relations, and events.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Communicate in a clear, concise, and persuasive manner—both written and verbal—to align cross-functional teams and vendor partners in support of successful initiative execution.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Own strategy, budgeting, and execution of print, digital, and social campaigns (SEM, influencer, display) to drive traffic, acquisition, and brand awareness; direct creative, analyze performance, and optimize using emerging marketing trends.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Create and manage the annual marketing budget, including processing and reconciling invoices, ensuring optimal spending across initiatives. Includes tasks such as vendor setup, and invoice management with support from accounting.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Analyze brand, segment, and competitor performance, along with consumer behavior and marketing trends; prepare actionable reports for senior leadership.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Serve as the primary point of contact and project manager for cross-functional requests from Direct Sales, Tasting Rooms, Events, Winemaking, Commercial Brand Marketing, and PR, fostering strong cross-functional partnerships while managing a high volume of diverse, ongoing initiatives.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Lead, empower, and motivate team members while overseeing day-to-day management of direct reports to ensure organizational goals are met.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Develop and execute promotional and advertising strategies to drive target visitation to Benziger Family Winery and Imagery Estate Winery in a competitive market.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Oversee the development and maintenance of the Benziger and Imagery websites in partnership with web agencies and internal stakeholders. Maintain brand websites with SEO best practices and SEM oversight.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Oversee and approve eCommerce campaigns with the DtC Senior Manager providing input and copy/campaign direction as needed.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Identify and evaluate new digital marketing opportunities and growth strategies.</li><li style="line-height:150%;margin:0in 0in 8pt 0px;font-size:12pt;font-family:'aptos' , sans-serif">Manage the winery’s PR agency relationship in collaboration with Commercial Brand Marketing, including press mailings and media visit coordination.</li></ul>OTHER FUNCTIONS <ul style="margin-bottom:0in;margin-top:0px"><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Support development of the marketing content calendar in partnership with the DtC Marketing Specialist.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Lead the creation of marketing materials to support Wine Club, Tasting Rooms, and Special Event sales.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Partner with the Imagery Art Curator to onboard new art label artists into the AP system, track setup status, and submit payment requests following confirmation of art receipt.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Oversee wine competition submissions and maintain an up-to-date accolade database.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Coordinate ad placements in consumer and travel publications through partnerships with media and trade outlets.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Manage asset library and photoshoots, proactively securing photography, and creative materials to support engagement initiatives, tasting notes, product descriptions, bottle shots, and multi-channel marketing needs.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Cultivate and sustain partnerships with local organizations (e.g., Sonoma Botanical Gardens, Transcendence Theater Company, Sonoma Valley Education Fund) and regional trade groups (e.g., Sonoma Valley Visitors Bureau, Sonoma Chamber, Sonoma County Tourism) to strengthen community and industry engagement.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Oversee packaging development and updates for approximately 60 - 70 DtC Benziger and Imagery SKUs each year, partnering with Production, Winemaking, and the DtC Graphic Design Specialist to ensure accuracy and brand consistency.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Occasionally host winery guests, as needed, highlight key points of interest to foster brand affinity.</li><li style="line-height:150%;margin:0in 0in 8pt 0px;font-size:12pt;font-family:'aptos' , sans-serif">This job description reflects the general nature of the role and is not intended to be an exhaustive list of all duties or responsibilities. Additional duties may be assigned as business needs change.</li></ul>QUALIFICATIONS <ul style="margin-bottom:0in;margin-top:0px"><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Must be 21 years of age or older.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Bachelor’s degree in marketing, Business, Communications, or related field (MBA/WSET a plus).</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">5+ years’ progressive leadership in DtC wine, hospitality, or marketing.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Strong leadership, cross-functional collaboration, and project management skills.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Deep understanding of wine consumers, luxury brand marketing, and experiential sales.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Knowledge of on/off-premises businesses and the three-tier distribution system.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Skilled in consumer insights, brand positioning, and data-driven strategy.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Initiative-taker who thrives in demanding environments with minimal oversight.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Proficient in Microsoft Office Suite; CRM systems and Commerce7 experience a plus.</li><li style="line-height:150%;margin:0in 0in 8pt 0px;font-size:12pt;font-family:'aptos' , sans-serif">Flexibility to work special events, including evenings and weekends, as needed.</li></ul>PHYSICAL DEMANDS <ul style="margin-bottom:0in;margin-top:0px"><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Ability to lift, carry, and move items weighing up to approximately fifty pounds, including cases of wine, tables, chairs, and event supplies.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Ability to perform tasks requiring bending, stooping, standing, and twisting in an office environment.</li><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Work indoors and outdoors in varying weather conditions during onsite and offsite winery events.</li><li style="line-height:150%;margin:0in 0in 8pt 0px;font-size:12pt;font-family:'aptos' , sans-serif">Ability to travel between winery locations within California as needed; valid driver’s license and current automobile insurance required.</li></ul>COMPENSATION <ul style="margin-bottom:0in;margin-top:0px"><li style="line-height:150%;margin:0in 0in 0in 0px;font-size:12pt;font-family:'aptos' , sans-serif">Hiring Salary Range Posted: $100,900 - $125,000.</li><li style="line-height:150%;margin:0in 0in 8pt 0px;font-size:12pt;font-family:'aptos' , sans-serif">Actual compensation will be based on factors such as experience, skills, knowledge, and abilities, education, and other position-related factors.</li></ul>At The Wine Group, we are proud to be an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, disability, protected veteran status, or other characteristic protected by law.#LI-CG1<img alt=" " height="1" src="https://ars2.equest.com/?response_id=715debd1756c2a8161c1293355c94be6&view" width="1"/>

Established in 1981, The Wine Group (TWG) is the world’s second-largest wine producer by volume. TWG is a privately-held, management-owned company with a portfolio of leading brands, including Cupcake, Concannon, Benziger, Imagery, Chloe, Franzia and many other brands. The Wine Group strives to delight consumers with quality wines and spirits at an unbeatable value and engages in continuous innovation to consistently exceed their expectations. The Wine Group markets its products in North America, Western Europe and Asia.

The Wine Group

DtC Marketing Manager - Benziger Family Winery

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Lead with Insight: Develop new business by identifying prospective customers by utilizing market intelligence databases, as well as business directories, following leads from existing clients, participating in organizations and clubs, and attending trade shows and conferences. US Foods is one of America’s great food companies and a leading foodservice distributor, partnering with approximately 300,000 restaurants and foodservice operators to help their businesses succeed.

YEAR

ARE YOU A CURRENT US FOODS EMPLOYEE? PLEASE APPLY DIRECTLY THROUGH OUR INTERNAL WORKDAY CAREER SITE (https://www.myworkday.com/usfoods/d/task/2998$47185.htmld) Join Our Community of Food People! Join Our Team as a Territory Manager – Where Passion Meets Opportunity! Are you ready to build relationships, drive sales, and make a meaningful impact in the foodservice industry? At US Foods, we’re not just delivering food – we’re delivering success. Join a dynamic team where your expertise, energy, and ideas are valued. Take your career to the next level as a Territory Manager and be part of something bigger! US Foods ranks among the largest food distributors in the U.S. where we offer a variety of products, including exclusive and national brands. Beyond food distribution, we offer services designed to enhance our clients' profitability. Our commitment to exceptional customer service distinguishes us from our competitors. We win together! As a Territory Manager, you’ll play a pivotal role in shaping customer relationships and driving business growth. From nurturing existing accounts to hunting for new business, this role is all about passion, performance, and partnerships with the ability to drive earnings and incentives! US Foods has a comprehensive training program for the Territory Manager position. Our leaders provide extensive coaching, sales tools and mentoring to ensure your long-term success. What You’ll Do as a Territory Manager: + Be the Customer Champion : Own and nurture the customer relationship in a team based selling model. Educate customers on ordering platforms and provide menu consultations, product recommendations and pricing strategies to help customers succeed. + Drive Sales Success: Your success will be measured by selling to customers, increasing case growth, and acquiring new business. You will do this through delivering impactful sales presentations and tailoring your sales approach to individual customers. Effective time and territory management is critical. + Team Based Selling : Work collaboratively with our Specialists to assist with top penetration opportunities and new accounts opening. You’ll also work closely with marketing, supply chain and customer service to ensure seamless product delivery. + Lead with Insight: Develop new business by identifying prospective customers by utilizing market intelligence databases, as well as business directories, following leads from existing clients, participating in organizations and clubs, and attending trade shows and conferences. + Delivery Resolution : Manage deliveries to the routing schedule published by the transportation department; troubleshoot any problems that occur during the order process (e.g., delivery mis picks, short on loads, stock-outs). + Competitive Advantage: Know the market conditions, product innovations, and competitors' products, prices, and sales; share information with customers as part of value-added services provided. + Stay on the Move: Drive your personal motor vehicle to conduct regular check ins, site visits and follow ups to ensure customer satisfaction. SUPERVISION • No direct reports. WORK ENVIRONMENT • Daily outside the office environment working in your assigned territory, visiting customers in variable weather and temperature conditions. MINIMUM QUALIFICATIONS + 1+ year of sales experience preferred. + HS Diploma or equivalent. + A valid driver’s license is required, and motor vehicle record must be in good standing. + Foodservice industry/culinary/restaurant management/hospitality experience preferred. + Excellent oral and written communication skills and presentation abilities. + Ability to build internal and external relationships and cold call to develop new business. + Exceptional customer service and interpersonal skills. + A competitive spirit with a drive to exceed goals. + Problem solving ability / organization and negotiation skills. + Team up mentality to collaborate with internal and external stakeholders. + Tech-savviness – proficiency in Microsoft Office and CRM tools like Salesforce is a plus. + Have the ability to occasionally lift or carry up to 75 lbs. Why join US Foods? + Competitive salary. + Market leading performance-based incentive program. + Supportive and dynamic team-based selling environment. + Comprehensive benefits, including health, dental and vision insurance on day one of employment, 401K plan options, and paid time off. + Employee stock purchase plan and life insurance options. + Mileage reimbursement. + Opportunity for career growth in a thriving industry! To review available benefits, please click here: https://www.usfoods.com/careers/benefits.html . Compensation depends on relevant experience and/or education, specific skills, function, geographic location, and other factors as applicable by law (for example: state minimum wage thresholds). The expected base rate for this role is between $50,000 - $90,000 *EOE – Race/Color/Religion/Sex/Sexual Orientation/Gender Identity/National Origin/Age/Genetic Information/Protected Veteran/Disability Status* Puede ver este sitio de empleo y aplicación en español utilizando la configuración de su navegador o teléfono móvil. Haga clic a continuación para obtener más información. Microsoft Edge (https://www.usfoods.com/content/dam/usf/pdf/Policies/HR/Microsoft_Edge_Spanish_Instructions.pdf) Google Chrome Safari iPhone Androide (https://www.usfoods.com/content/dam/usf/pdf/Policies/HR/Android_Spanish_Instructions.pdf) US Foods is one of America’s great food companies and a leading foodservice distributor, partnering with approximately 300,000 restaurants and foodservice operators to help their businesses succeed. With 28,000 employees and more than 70 locations, US Foods provides its customers with a broad and innovative food offering and a comprehensive suite of e-commerce, technology and business solutions. US Foods is headquartered in Rosemont, Ill., and generates more than $28 billion in annual revenue. Visit www.usfoods.com to learn more. US Foods may collect personal information from you in connection with the application process. US Foods complies with the California Privacy Rights Act of 2020, and its policy may be found here (https://www.usfoods.com/content/dam/usf/pdf/Policies/HR/USF_CCPA_policy.pdf) . US Foods, Inc. is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other basis prohibited by applicable law. EEO is the Law poster is available here (https://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf) . EEO is the Law poster supplement is available here (https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf) . Pay Transparency policy statement is available here (https://www.dol.gov/sites/dolgov/files/ofccp/pdf/pay-transp_%20English_formattedESQA508c.pdf) . US Foods is committed to working with and providing reasonable accommodation to individuals with disabilities. If reasonable accommodation is needed to participate in the interview process or to perform essential job functions, please contact our US Foods Application Accommodation Line at 866-960-5886. You will be prompted to leave a message. Please state the specifics of the assistance needed and your contact information. A member of our HR department will return your call within two business days.

As one of America's top 10 largest private companies, we offer talented professionals outstanding opportunities for personal and professional development. We maintain a strong focus on growth in a high-performance environment.
That means your work will be challenging and rewarding. We conduct business in a highly ethical manner and maintain an unwavering commitment to operational excellence, safety and environmental responsibility.
As important, we encourage collaboration and value each member of our diverse and talented team. 
US Foods is one of America's leading foodservice distributors to restaurants, healthcare and hospitality facilities, government operations and educational institutions.
We offer more than 350,000 national brand products and our own high-quality private label items ranging from meats to produce to frozen foods.
US Foods is based in Rosemont, Ill., and proudly employs about 25,000 associates in more than 60 locations.
The company is owned by funds managed by Clayton, Dubilier & Rice Inc. and Kohlberg Kravis Roberts & Co.

US Foods

Territory Manager - Sonoma County

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DtC Marketing Manager - Benziger Family WineryThe Wine Group

Territory Manager - Sonoma CountyUS Foods

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