Cincinnati, Ohio8 days ago
Responsibilities : Develop meaningful content for creative materials that target a global audience of patients, caregivers, research site staff, and physicians; Manage media campaigns and develop recruitment funnels including use of Google Ads, Meta, radio, programmatic, and other digital advertising channels; Translate complex scientific concepts into simplified and approachable content; Manage online community, influencer, and advocacy support opportunities; Develop digital tools focused on patient engagement and awareness of the study in support of online engagement efforts; Review and analyze patient recruitment advertisement vendor campaigns and results; Work with preferred video development vendors to product site and patient training and educational videos; Work closely with graphic designers to develop an effective study brand and suite of materials; and. We leverage local regulatory and therapeutic expertise across all major areas including oncology, cardiology, metabolic disease, endocrinology, central nervous system, anti-viral and anti-infective.