The successful candidate will turn harmonized customer data from Retailer & Omni - POS, trade systems, master data platforms, Category Management & Space Planning, and third-party providers into competitive advantage by enabling analytics, AI, omnichannel engagement, customer segmentation, and decision-making at global scale, while ensuring business teams can act on high-quality and activation-ready data. Partner with cross-functional teams-including Digital, Data, Technology, Customer & Commercial, Media, and Operating Units-to design global-to-local data flows, integration models, and activation strategies that connect structured and unstructured data across markets.