Our current portfolio includes the following:Mattress Advisor, launched in 2017Mattress Nerd, acquired in 2018Sleepopolis, acquired in 2020Mattress Clarity, acquired in 2020The Fit House, launched in 2021Garage Gym Reviews, acquired in 2021Sleepyti.me, acquired in 2022Sleep Advisor, acquired in 2022BarBend, acquired in 2023Breaking Muscle, acquired in 2023Morning Chalk Up, acquired in 2023Partnerships with leading direct-to-consumer brands and media companies to grow their businesses. Define a measurement framework that extends beyond traditional rankings and click-based traffic to include AI-era KPIs such as citation share and share of voice in AI answers, prompt/query coverage across priority topics, brand mention sentiment and accuracy in AI-generated responses, and referral traffic and downstream engagement/conversion from AI platforms.