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Working closely with the Senior Marketing Specialist and internal stakeholders, the Marketing Coordinator plays a key role in bringing marketing strategies to life through strong visuals, messaging, and organization. This role is responsible for producing high-quality marketing materials, creating and coordinating content, maintaining brand consistency, and supporting the execution of approved marketing campaigns.

Job Summary 
The Marketing Coordinator supports Oxford Bank’s brand, content, and creative execution across internal and external marketing initiatives. This role is responsible for producing high-quality marketing materials, creating and coordinating content, maintaining brand consistency, and supporting the execution of approved marketing campaigns.Working closely with the Senior Marketing Specialist and internal stakeholders, the Marketing Coordinator plays a key role in bringing marketing strategies to life through strong visuals, messaging, and organization. This is a hands-on, execution-focused role ideal for a creative professional who enjoys producing content, managing details, and supporting a wide range of marketing and communication efforts.Primary Responsibilities Content Creation & Brand Execution 
• Create and update internal and external marketing materials, including flyers, signage, presentations, newsletters, digital graphics, and promotional content. 
• Draft first-round messaging for internal communications, email campaigns, and social media posts for review and approval. 
• Ensure all materials align with Oxford Bank brand standards, tone, and visual identity. 
• Proofread and conduct quality control on marketing materials prior to publication or distribution. 
• Maintain and organize brand assets, templates, and creative files.Digital & Campaign Support 
• Execute approved social media content, including scheduling posts, monitoring activity, and tracking basic engagement metrics. 
• Support email marketing execution, including content preparation, deployment coordination, and performance reporting. 
• Assist with website content updates and ongoing maintenance under direction from Senior Marketing Specialist. 
• Track campaign results and prepare summary reports to support performance reviews.Event, Community, & Internal Support 
• Coordinate logistics, materials, and communications for employees, customers, and community events. 
• Assist with event setup, breakdown, materials preparation, and post-event recaps. 
• Support community outreach initiatives and sponsorship activities as assigned. Marketing Operations & Administrative Support 
• Maintain marketing calendars, content schedules, and project timelines. 
• Organize and manage marketing asset libraries and shared resources. 
• Assist with promotional item inventory, ordering, and distribution. 
• Support survey administration, data compilation, and reporting. 
• Provide general administrative and coordination support to the Marketing department.Collaboration & Team Support 
• Work cross-functionally with internal departments to gather information and support marketing needs. 
• Execute projects based on direction and priorities provided by the Senior Marketing Specialist. 
• Communicate progress, timelines, and deliverables clearly and proactively. 
• Perform additional duties as assigned.Qualifications and Skills 
• Strong written and verbal communication skills. 
• Excellent attention to detail and organizational skills. 
• Ability to manage multiple tasks and meet deadlines in a fast-paced environment. 
• Proficiency in Microsoft Office (Word, Excel, PowerPoint). 
• Interest in financial services, community banking, or corporate communications.Education and Experience 
• Bachelors degree in Marketing, Communications, Graphic Design, Business, or related field required. 
• Experience with social media platforms and digital marketing tools is preferred. 
• Familiarity with email marketing platforms and basic analytics preferred. 
• Experience with content management systems (CMS) preferred. 
• Basic experience with design tools (e.g., Canva, Adobe Creative Suite) preferred. 
*This position will comply with all BSA compliance laws and regulations including the Bank’s BSA policy and procedures. Additional Information Department: Marketing • Reports to: Chief Operating Officer • Travel: Yes Classification: Non-exempt • Employment Type: Full-time • Supervises: None“Oxford Bank is an equal opportunity employer and is committed to providing equal employment opportunities and an environment free of discrimination and harassment. All employment decisions at Oxford Bank are made without regard to age, race, color, religion, gender, sexual orientation, gender identity, national origin, veteran or disability status.”

Oxford Bank

Marketing Coordinator

Administrative Skills

Adobe Creative Suite

Asset Management

Calendar Management

Campaigns

Communication Skills

Community Banking

Community Support

Content Development

Content Management

Content Management Systems (CMS)

Corporate Communications

Cross-Functional

Data Collection

Detail Oriented

Email Campaign

Email Marketing

Financial Services

Graphic Design

Logistics

Marketing

Marketing Campaign

Marketing Communications

Marketing Strategy

Metrics

Microsoft Excel

Microsoft Office

Microsoft PowerPoint

Microsoft Word

Multitasking

Online Marketing

Operational Support

Organizational Skills

Performance Analysis

Performance Reviews

Presentation/Verbal Skills

Project Schedule

Proofreading

Publications

Quality Control

Reporting Skills

Social Media

Time Management

Website Management

Writing Skills

clearcompany

The Marketing Director is expected to lead strategy, prioritize work, and manage performance while also personally executing key marketing initiatives and supporting day-to-day marketing activities when needed. This role is responsible for developing and executing a comprehensive marketing strategy that supports the Bank’s growth goals, brand reputation, customer experience, and community presence, while ensuring compliance with banking regulations.

Job Summary 
The Marketing Director provides strategic leadership and execution oversight for all marketing, branding, communications, and community engagement efforts for the Bank. This role is responsible for developing and executing a comprehensive marketing strategy that supports the Bank’s growth goals, brand reputation, customer experience, and community presence, while ensuring compliance with banking regulations.In a small-company environment, this role combines strategic leadership with hands-on execution. The Marketing Director is expected to lead strategy, prioritize work, and manage performance while also personally executing key marketing initiatives and supporting day-to-day marketing activities when needed.Primary Responsibilities Strategic Leadership & Planning 
• Develop and own the Bank’s annual marketing strategy and roadmap, aligned with organizational strategic goals, growth initiatives, and market opportunities. 
• Serve as a strategic partner to executive leadership, lending, retail, wealth management, and operations teams to support product launches, growth campaigns, and customer acquisition efforts. 
• Lead market research, competitive analysis, and customer insights to inform strategic decisions. 
• Establish marketing KPIs and dashboards to measure effectiveness, ROI, and impact.Brand & Reputation Management 
• Act as the brand steward for the Bank, ensuring consistency across all channels, locations, communications, and experiences. 
• Oversee internal and external communications, including brand messaging, public relations, crisis communications, and reputation management. 
• Strengthen and protect the Bank’s standing as a trusted, community-focused financial institution.Team Leadership & Development 
• Lead, coach, and develop the marketing team, setting clear priorities, expectations, and performance goals. 
• Provide strategic direction while empowering team members to execute campaigns, communications, events, and content. 
• Identify skill gaps and opportunities for training, process improvement, and resource optimization. 
• Foster a collaborative, innovative, and service-oriented team culture. Campaigns, Channels, & Execution Oversight 
• Oversee integrated marketing campaigns across digital, social, email, branch, events, advertising, and community outreach. 
• Ensure marketing automation, lead generation, and nurturing efforts are aligned with sales and growth objectives. 
• Guide content strategy, storytelling, and creative direction to ensure relevance and impact. 
• Maintain executive-level oversight without replacing specialist-level execution. 
• Create and review marketing content across campaigns, digital channels, print materials, and customer communications. 
• Manage social media and email marketing campaigns, including planning, content development, scheduling, and performance monitoring. 
• Coordinate website updates to ensure content is current, accurate, and aligned with brand and business priorities. 
• Write and edit marketing communications, internal announcements, promotional materials, and other brand messaging as needed. 
• Support event promotion, sponsorship activation, and community outreach efforts through direct coordination and execution. 
• Track campaign performance, prepare reports, and use results to inform recommendations and ongoing marketing improvements. 
• Step into day-to-day execution when team size, business priorities, or workload demands require a hands-on approach.Budget & Vendor Management 
• Own the marketing budget, including planning, allocation, and performance tracking. 
• Approve and manage relationships with agencies, media partners, designers, printers, and other vendors. 
• Ensure projects are prioritized and delivered on time and within budget.Community & Stakeholder Engagement 
• Strengthen relationships with Chambers of Commerce, municipalities, nonprofit partners, and community influencers. 
• Guide event strategy and sponsorship investments to maximize community impact and brand visibility. 
• Represent the Bank at key community and industry events as appropriate.Compliance & Risk Awareness 
• Ensure all marketing and communications comply with applicable banking regulations, brand standards, and internal policies, including BSA and other compliance requirements. 
• Partner with compliance and legal teams to mitigate reputational and regulatory risk.Qualifications and Skills 
• Ability to develop and lead marketing strategies aligned with business goals and growth initiatives. 
• Strong leadership skills with experience guiding, coaching, and prioritizing work for a marketing team. 
• Expertise in brand management and ensuring consistent messaging across all marketing channels. 
• Experience overseeing integrated marketing campaigns across digital, traditional, and community channels. 
• Strong communication and collaboration skills with the ability to partner effectively with executive leadership and cross-functional teams. 
• Analytical and strategic thinking skills with the ability to evaluate marketing effectiveness and inform decisions. 
• Strong project management and organizational skills, with the ability to manage multiple priorities and deadlines. 
• Sound judgment and professionalism in a regulated or risk-aware environment. 
• Ability to adapt to changing priorities and maintain a community-focused, relationship-driven mindset. Education and Experience 
• Bachelor’s degree in Marketing, Communications, Business, or related field required. 
• Minimum 7 years of progressively responsible marketing experience, including leadership or management of people, projects, or functions. 
• Demonstrated ability to develop and execute strategic marketing plans that support organizational goals, growth initiatives, and brand positioning required. 
• Experience managing marketing budgets, vendors, and agency relationships required. 
• Must have a strong knowledge of integrated marketing practices, including digital marketing, content strategy, social media, email, advertising, community engagement, and brand management. 
• Experience in financial services, banking, credit union, or other regulated industries preferred. 
• Familiarity with community-based organizations and relationship-focused marketing strongly preferred. 
*This position will comply with all BSA compliance laws and regulations including the Bank’s BSA policy and procedures.Additional Information Department: Marketing • Reports to: Chief Operating Officer • Travel: Yes Classification: Exempt • Employment Type: Full-time • Supervises: Marketing Department“Oxford Bank is an equal opportunity employer and is committed to providing equal employment opportunities and an environment free of discrimination and harassment. All employment decisions at Oxford Bank are made without regard to age, race, color, religion, gender, sexual orientation, gender identity, national origin, veteran or disability status.”

Marketing Director

Advertising

Analysis Skills

Banking Regulations

Banking Services

Brand Management

Brand Marketing (Branding)

Brand Messaging

Brand Positioning

Brand Strategy

Budget Management

Business Growth

Business Strategy

Channel Marketing

Channel Strategies

Coaching

Competitive Analysis/Strategy

Competitive Research

Consumer Branding

Consumer Loans

Credit Union

Customer Acquisition

Customer Experience

Customer/Client Research

Establish Priorities

Event Strategy Development

Investment Strategy

Lead Generation

Leadership

Maintain Compliance

Market Research

Marketing Automation Software

Marketing Plan

Marketing/Promotional Messaging

Nonprofit

People Management

Performance Management

Performance Metrics

Printers

Process Improvement

Product Support

Product/Service Launch

Project/Program Management

Public/Media/Press/Analyst Relations

Regulatory Compliance

Relationship Management

Relationship Marketing

Reporting Dashboards

Retail Management

Return on Investment (ROI)

Revenue Growth

Risk

Small Company

Social Media Marketing

Storytelling

Strategic Planning

Team Lead/Manager

Team Player

Vendor/Supplier Management

Wealth Management

OTHER

A strong candidate in this position will help increase positive review activity, improve visibility into recurring customer concerns, and support a more consistent brand presence across social media, email, and direct mail. Success in this role means customers feel supported throughout the review and referral process, online feedback is monitored consistently, and negative issues are escalated quickly and clearly.

Re-Bath is seeking a tech-savvy, customer-focused professional to support online reviews, customer follow-up, referrals, and brand content. This role combines customer experience, reputation management, and light marketing support across social media, email, and direct mail.The ideal candidate is confident on the phone, organized in their follow-up, comfortable helping customers with technology, and able to communicate clearly and professionally. This person will help protect and strengthen the Re-Bath brand by turning customer feedback into action, insight, and content.<h2>Key Responsibilities</h2><h4>Customer Outreach & Reviews</h4><ul><li>Follow up with recent customers to request online reviews</li><li>Help customers navigate Google, Facebook, and other review platforms</li><li>Provide patient, step-by-step assistance to customers who are less comfortable with technology</li><li>Ensure review requests are handled in a respectful, professional, and non-pushy manner</li><li>Track completed reviews and common customer barriers</li></ul><h4>Reputation Management</h4><ul><li>Monitor reviews across Google, Facebook, Yelp, BBB, partner platforms, and internal channels</li><li>Respond to or escalate review-related issues, including disputes or flagged content</li><li>Summarize negative reviews in clear, actionable language</li><li>Identify recurring issues and share feedback trends with internal teams</li><li>Highlight urgent customer concerns for timely follow-up</li></ul><h4>Referrals & Customer Feedback</h4><ul><li>Reach out to satisfied customers to request referrals in a friendly and professional manner</li><li>Answer basic questions about the referral process</li><li>Log referral activity, customer responses, and common objections</li><li>Collect and forward handwritten notes, thank-you cards, or printed testimonials for marketing use</li><li>Ensure customer privacy preferences are respected</li></ul><h4>Brand & Marketing Support</h4><ul><li>Create and schedule social media posts using reviews, testimonials, and project highlights</li><li>Help maintain a consistent content calendar and organized asset library</li><li>Write short-form captions that align with brand voice and local market tone</li><li>Assist with email marketing content for follow-up, promotions, and reputation-building campaigns</li><li>Draft and proofread copy for direct mail pieces such as postcards, letters, and promotional offers</li><li>Repurpose customer stories and feedback into content across social, email, and print channels</li><li>Track basic engagement metrics and share insights with the marketing team</li></ul><h2>What Success Looks Like</h2>Success in this role means customers feel supported throughout the review and referral process, online feedback is monitored consistently, and negative issues are escalated quickly and clearly. It also means customer sentiment is captured in a way that helps both the service team and the marketing team respond effectively.A strong candidate in this position will help increase positive review activity, improve visibility into recurring customer concerns, and support a more consistent brand presence across social media, email, and direct mail. The work should contribute to both stronger reputation management and better customer communication.<h4>Qualifications</h4><ul><li>1-2 years of experience in customer service, reputation management, digital engagement, social media, or marketing support</li><li>Strong phone communication and customer service skills</li><li>Comfortable using review platforms, Google accounts, Facebook, and basic digital tools</li><li>Strong writing, proofreading, and reading comprehension skills</li><li>Ability to summarize customer sentiment and feedback clearly</li><li>Organized, detail-oriented, and able to manage multiple tasks</li><li>Experience assisting people with limited technology experience is a plus</li><li>Experience with social media posting, email marketing, or direct mail copy is preferred</li><li>This is not a design role; however, strict adherence to established brand guidelines is required</li></ul> Must have a clean driving record and background.

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