Marketing Specialist MONTERRA CREDIT UNIONMarketing SpecialistRedwood City, CA$33–$39 / hourThe Marketing Specialist leverages campaigns and channels that support card acquisition and utilization, digital engagement, and new member growth, ensuring the effective and timely execution of marketing tactics through automated platforms such as Visa Campaign Solutions, SMS/text automation, the website content management system, and other communication channels with the goal of increasing product penetration, member engagement, and overall usage of Monterra Credit Union’s products and services. As a member of Monterra Credit Union’s Marketing Team, the Marketing Specialist supports growth across the Credit Union’s core products and services, including credit and debit cards, membership, auto and mortgage lending, and other offerings.
Senior Product Marketing Manager - Verticals KlaviyoSenior Product Marketing Manager - VerticalsSan Francisco, CA$116,000–$174,000 / yearIn addition to base salary, our total compensation package may include participation in the company’s annual cash bonus plan, variable compensation (OTE) for sales and customer success roles, equity, sign-on payments, and a comprehensive range of health, welfare, and wellbeing benefits based on eligibility. The ideal candidate is a data-driven PMM who thrives in fast-moving environments, independently owns complex GTM initiatives, and turns customer insight into compelling narratives that drive pipeline and revenue.
Principal Product Marketing Manager - Remote CirclePrincipal Product Marketing Manager - RemoteSan Francisco, CARemote$185,000–$237,500 / yearWith the mission to “Raise global economic prosperity through the frictionless exchange of financial value”, Circle was founded on the belief that stablecoins and public blockchains will rewire our global financial system to enable businesses and people everywhere to more freely connect and transact in the global economy. Circle is seeking a Principal Product Marketing Manager to define and lead GTM strategy for Circle’s interoperability stack, including Circle CCTP (Cross-Chain Transfer Protocol), Circle Gateway, and emerging orchestration and workflow services.
Marketing Manager/Director C3 AIMarketing Manager/DirectorRedwood City, CAC3 AI delivers a family of fully integrated products including the C3 Agentic AI Platform, an end-to-end platform for developing, deploying, and operating enterprise AI applications, C3 AI applications, a portfolio of industry-specific SaaS enterprise AI applications that enable the digital transformation of organizations globally, and C3 Generative AI, a suite of domain-specific generative AI offerings for the enterprise. We are seeking a dynamic and results-driven Marketing Manager/Director with a strategic mindset and a strong business acumen to join our team.
Senior Integrated Marketing Manager, Franchises PilotSenior Integrated Marketing Manager, FranchisesSan Francisco, CA$159,000–$215,000 / yearIt’s a group of channel experts—growth marketing, lifecycle, product marketing, partner marketing, content, and ops—who operate with high ownership and drive a significant share of Pilot’s revenue. Partner closely with Sales, Customer Success, and Product Marketing to align messaging, build co-sell motions with franchisors, and surface customer stories from real operators.
NewSenior Manager, Marketing and Operations CriblSenior Manager, Marketing and OperationsSan Francisco, CA$145,000–$228,000 / yearThe role is designed for a leader who can step into day-to-day operational work where needed, while also building the team’s capabilities across campaign operations, lifecycle/routing, reporting, data hygiene, attribution, and workflow automation. The right candidate will help shift Marketing Operations from a primarily reactive support model to a more proactive operating partner by improving how work is prioritized, documented, scaled, and supported across the organization.
Product Marketing Director, Novus PendoProduct Marketing Director, NovusSan Francisco, CA$196,300–$249,000 / yearThis role owns narrative, positioning, audience targeting, channel strategy, demand generation, community activation, PLG motion, launch execution, enablement, and the metrics that connect marketing activity to early commercial outcomes. Hands-on experience building community and developer awareness, including an understanding of how builders discover tools, what earns trust in communities such as Hacker News or GitHub, and what feels authentic versus tone-deaf.
Head of Product Marketing PlaidHead of Product MarketingSan Francisco, CA$230,000–$400,000 / yearWe work with thousands of companies like Venmo, SoFi, several of the Fortune 500, and many of the largest banks to make it easy for people to connect their financial accounts to the apps and services they want to use. The Head of Product Marketing will own the end-to-end strategy, operating model, performance bar, and talent development for the Product Marketing function at Plaid.
Web Marketing Lead PlaidWeb Marketing LeadSan Francisco, CA$178,800–$241,200 / yearDefine the growth strategy and roadmap for plaid.com, owning performance across product pages, docs entry points, campaign landing pages, and conversion surfaces – while partnering with Brand, Content, and Design on the vision and experience for flagship pages like the homepage. The Web Marketing Team at Plaid is a collaborative, user-first team that partners closely with Product, Engineering, Design, Sales, and Marketing to bring Plaids solutions to market and scale their adoption globally.
Partner Marketing Manager PlaidPartner Marketing ManagerSan Francisco, CA$116,616–$160,800 / yearThis is a high-impact, highly collaborative role for someone who enjoys building strong partner relationships, influencing across teams, and turning complex product positioning into compelling marketing that drives real pipeline. This role is responsible for translating business objectives into clear GTM plans — covering propositions, launches, campaigns, enablement, and performance measurement — and acting as the primary marketing contact for partners across key product areas.
NewMarketing Analytics Director Grafana LabsMarketing Analytics DirectorSan Francisco, CARemote$178,503–$214,203 / yearStrategic GTM Partnership: Serve as the primary strategic partner to the GTM Leadership team (VP of Demand Gen, VP of Regional and Events, Head of Marketing Ops, CMO, Revenue Operations, Sales leadership and more), translating complex data into a clear roadmap for demand generation and revenue growth. Today, more than 35 million users and 7,000+ customers – including Anthropic, Bloomberg, NVIDIA, Microsoft, and Salesforce – trust Grafana Labs to ensure reliability of their applications and systems, resolve incidents quickly, and optimize their telemetry to reduce noise and cost.
Director, Privacy Product Marketing OneTrustDirector, Privacy Product MarketingSan Francisco, CA$180,000–$270,000 / yearOur platform simplifies the collection of data with consent and preferences, automates the governance of data with integrated risk management across privacy, security, IT/tech, third-party, and AI risk, and activates the responsible use of data by applying and enforcing data policies across the entire data estate and lifecycle. Experience with stakeholder management, influencing and managing multiple stakeholders internally (executive, sales, marketing, engineering, support) and externally (analyst, customers, partners).
Director, Customer Marketing OneTrustDirector, Customer MarketingSan Francisco, CA$168,750–$253,125 / yearOur platform simplifies the collection of data with consent and preferences, automates the governance of data with integrated risk management across privacy, security, IT/tech, third-party, and AI risk, and activates the responsible use of data by applying and enforcing data policies across the entire data estate and lifecycle. As the Director of Customer Marketing, you will be responsible for developing and leading a comprehensive customer marketing strategy that elevates our successful customers and drives advocacy, engagement, and customer value.
Director, Content Marketing Unity SoftwareDirector, Content MarketingSan Francisco, CAWhile specific benefits vary, here are some of the ways we strive to take care of our eligible team members globally: Comprehensive health, life, and disability insurance | Commute subsidy | Employee stock ownership | Competitive retirement/pension plans | Generous vacation and personal days | Support for new parents through leave and family-care programs | Office food snacks | Mental Health and Wellbeing programs and support | Employee Resource Groups | Global Employee Assistance Program | Training and development programs | Volunteering and donation matching program. • Oversee the production of high-quality content, including ebooks, articles, videos, webinars, social media posts, and marketing collateral that work hard for integrated marketing and demand generation.
NewStrategic Account Manager, Injection Molding JobotStrategic Account Manager, Injection MoldingSan Francisco, CARemote$170,000–$200,000 / yearInformation collected and processed as part of your Jobot candidate profile, and any job applications, resumes, or other information you choose to submit is subject to Jobot's Privacy Policy, as well as the Jobot California Worker Privacy Notice and Jobot Notice Regarding Automated Employment Decision Tools which are available at jobot.com/legal. The successful candidate will be responsible for managing key accounts, developing and implementing strategic sales plans, and driving growth in our Injection Molding business.
NewSr. Manager, Executive Commnications - Digital Sales Visa Technology and Operations LLCSr. Manager, Executive Commnications - Digital SalesSan Francisco, CA$149,800–$240,100 / yearThe Visa Global Digital Sales team is responsible for building out a digital response and sales coverage engine supporting multiple digital sales centers, enabling Visa to accelerate growth, leveraging continuous innovation with an optimized sales model while building deeper relationships with our customers. Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.
Customer Success Manager KlaviyoCustomer Success ManagerSan Francisco, CA$72,000–$108,000 / yearIn addition to base salary, our total compensation package may include participation in the company’s annual cash bonus plan, variable compensation (OTE) for sales and customer success roles, equity, sign-on payments, and a comprehensive range of health, welfare, and wellbeing benefits based on eligibility. We are very interested in individuals who have a track record of finding creative solutions to unique problems, who thrive in challenging situations and want to apply these skills to solve for our customers using our software.
NewManager, Business Development (Northern California) John Paul Mitchell SystemsManager, Business Development (Northern California)San Francisco, CA$70,000–$80,000 / yearWe've been serving the professional beauty industry with salon-quality hair care products, styling tools and professional hair color through our family of brands including Paul Mitchell, MITCH, Awapuhi Wild Ginger, Tea Tree, Paul Mitchell Tools, Neuro, The Demi, Paul Mitchell the Color, Blonde, and Color XG. Comprehensive Benefits Package: In addition to base salary, JPMS offers a competitive benefits package to eligible employees, including medical, dental, vision, life, accident, critical illness, and disability insurance, retirement savings plans and company match, paid family leave, education-related programs, paid holidays, discretionary vacation time, and more.
Regional Sales Manager - Hayward/Bay Area South Harbor Wholesale FoodsRegional Sales Manager - Hayward/Bay Area SouthHayward, CA$85,000–$130,000 / yearFull timePay: Harbor provides competitive salary, bonus, commissions; corporate credit card program, mileage and automotive base pay, travel and all expenses paid. Call on existing chain / key customers, meeting objectives in retention and further account development by working closely with Territory Sales Managers.
Exhibitor Sales & Marketing Manager Legends Hospitality, LLCExhibitor Sales & Marketing ManagerSan Francisco, CA$75,000–$77,000 / yearReporting to the Director of Catering Event Planning & Customer Success, the Exhibitor Sales and Marketing Manager is responsible for marketing, selling, and managing food and beverage services for exhibitors and affiliate clients associated with conventions hosted at the facility. Legends Global at Moscone Center - Hospitality Services is seeking an Exhibitor Sales and Marketing Manager to join the Team!
Sales and Events Marketing Manager The Bungalow KitchenSales and Events Marketing ManagerTiburon, CA$60,000–$70,000 / yearThe Sales & Events Marketing Manager is responsible for driving private dining, event sales, community engagement, and brand growth through relationship-building, strategic outreach, and exceptional hospitality. They create strong client relationships, generate meaningful business opportunities, and help elevate the restaurant’s visibility within the community while ensuring every event feels polished, memorable, and professionally executed.
Product Marketing Manager V- #26-14317 US Tech Solutions, Inc.Product Marketing Manager V- #26-14317Location, CARemote$90–$100 / hourThis person is responsible for owning and running individual campaigns as part of existing product and GTM strategies across channels, partnering with product management, demand gen, creative, sales, sales enablement and other marketing support teams. Summary: The main function of marketing manager is to run marketing activities by researching and developing marketing opportunities and plans; implementing sales plans and managing marketing staff.
Product Marketing Manager ProSomnus IncProduct Marketing ManagerPleasanton, CA$90,000–$150,000 / yearThis individual will translate clinical and technical innovations into compelling value propositions drive adoption through cross‑functional collaboration and support new product introductions NPIs as the company expands within sleep medicine. This role is ideal for a results‑oriented marketer with experience in medical devices enhancing market access coding coverage and reimbursement and a passion for shaping category‑defining medical devices.
Marketing Manager III QB Capital Lending: 26-01612 Akraya Inc.Marketing Manager III QB Capital Lending: 26-01612San Francisco, CA$72–$75 / hourPrimary Skills: Product Marketing (Expert), Lending/Financial Services Marketing (Advanced), Direct Mail Campaign Management (Expert), Customer Insights & Analytics (Advanced), Cross-Functional Stakeholder Management (Advanced). Most recently, we were recognized Stevie Employer of the Year 2025, SIA Best Staffing Firm to work for 2025, Inc 5000 Best Workspaces in US (2025 & 2024) and Glassdoor's Best Places to Work (2023 & 2022)!
NewAssociate Product Marketing Manager The Fountain Group LLCAssociate Product Marketing ManagerSan Francisco, CARemote$65–$69.31 / hourPartner cross-functionally with product, Sales, Engineering, Analytics, Finance, Strategy, and Communications teams to execute marketing initiatives. You will support the Ads & Marketing team, helping build and market advertising products for enterprise advertisers and franchise partners.
Manager of Marketing and Sales Partnership HealthPlan of CaliforniaManager of Marketing and SalesFairfield, California$122,667.11–$159,467.24 / yearFull timeThe job duties, elements, responsibilities, skills, functions, experience, educational factors and the requirements and conditions listed in this job description are representative only and not exhaustive or definitive of the tasks that an employee may be required to perform. Provide the highest possible level of service to clients; Promote teamwork and cooperative effort among employees; Maintain safe practices; and.
Exhibitor Sales & Marketing Manager Legends GlobalExhibitor Sales & Marketing ManagerSan Francisco, CaliforniaReporting to the Director of Catering Event Planning & Customer Success, the Exhibitor Sales and Marketing Manager is responsible for marketing, selling, and managing food and beverage services for exhibitors and affiliate clients associated with conventions hosted at the facility. Legends Global at Moscone Center – Hospitality Services is seeking an Exhibitor Sales and Marketing Manager to join the Team!
Senior Product Marketing Manager | Healthcare SaaS/AI | On-site (Downtown San Francisco) | $100k - $120k USD + Competitive OTE & Benefits White BaySenior Product Marketing Manager | Healthcare SaaS/AI | On-site (Downtown San Francisco) | $100k - $120k USD + Competitive OTE & BenefitsSan Francisco, CaliforniaAs Senior Product Marketing Manager, the successful candidate will lead positioning, messaging, and go-to-market strategy across the product portfolio at an important stage of growth. The platform is now used by thousands of healthcare providers, consistently delivering high-resolution rates for patient requests and highly accurate scheduling outcomes.
Product Marketing Manager AI-First, Full-Stack Sendbird IncProduct Marketing Manager AI-First, Full-StackSan Mateo, CA$140,000–$180,000 / yearYou might be this person if: • Youve used Claude Code, Claude Cowork, Cursor, Windsurf, Replit, Lovable, or other vibe coding tools • Youve experimented with Runway, Midjourney, Pika, or other AI creative tools • You learn new tools in days, not months, and youve taught yourself something no one asked you to learn • You move at a pace that makes other people uncomfortable • You have the agency and curiosity to will an idea into existence • You can talk to a customer for 30 minutes and walk away with a story worth telling • You notice what makes a product feel good-and what makes it feel off • You go down rabbit holes-and come back with something useful • You need to have: 4+ years in marketing or product management, B2B experience, work you can point to and say I made that. Core Areas: • Product positioning & messaging • Customer storytelling & case studies • Go-to-market strategy • Content & sales enablement • AI-powered marketing workflows • AI & Tools (Nice to Have): ChatGPT, Claude, Cursor, Midjourney, Runway, AI creative or automation tools.
Associate Field Marketing Manager West/Central Datadog IncAssociate Field Marketing Manager West/CentralSan Francisco, CA$71,000–$94,000 / yearAs part of the NAMER Field Marketing team, you will own the execution and operational delivery of regional programs, including hospitality events, third-party sponsorships, vendor coordination, and scalable initiatives such as event-in-a-box programs for emerging products. Support execution of ancillary events, onsite meeting programs and larger Datadog programs including DASH, Summits, Datadog Live, and industry events like re:Invent, Google Cloud Next, RSA.
AI Marketing Manager Bay Club CoAI Marketing ManagerSan Francisco, CAOwn and maintain the AI agent knowledge base across FAQs, policies, member services, and promotional offers -- partnering with subject matter experts across operations, sales, and club management to source input, validate that business workflows are accurately replicated within the agent environment. You will own the quality, accuracy, and continuous improvement of every AI agent interaction -- monitoring conversations, designing dialogue flows, maintaining the knowledge base, and ensuring business workflows are accurately replicated within the agent environment.
Booking & Marketing Manager (E) Legends Hospitality, LLCBooking & Marketing Manager (E)Oakland, CA$85,000–$90,000 / yearThis role partners both the Booking and Marketing teams to promote the use of the facility and coordinates developing, planning, and organizing activities related to booking and marketing at Oakland Arena and Oakland-Alameda County Coliseum. Maintains constant search and knowledge of current activities in the live entertainment industry including concerts, sporting events and family shows locally, regionally, and nationally.
Field Marketing Manager Pendo.io IncField Marketing ManagerSan Francisco, CA$98,500–$123,200 / yearPendo was founded in 2013 by former product managers, who combined their heads and hearts to build something they wanted but never had as product managers: a simple way to understand and attack what truly drives product success. This role owns the strategy, logistics, cross-functional coordination, and performance analysis needed to deliver high-quality experiences that generate qualified leads, build brand awareness, and support Enterprise sales priorities.
Principal Product Marketing Manager EllipticPrincipal Product Marketing ManagerSan Francisco, CaliforniaWorking with the Head of Product Marketing in the UK and Regional VP Sales Americas, you’ll serve as the local product marketing expert - refining our global messaging, driving go-to-market initiatives, and representing the voice of the US customer across Elliptic’s global organization. As Principle Product Marketing Manager , you’ll serve as the competitive strategist who shapes our story against key players, helping us craft messaging that wins market share and accelerates ARR with our target customers.
Customer Marketing Manager Anysphere IncCustomer Marketing ManagerSan Francisco, CAArmed forces service medal veteran - Armed forces service medal veteran - A veteran who, while serving on active duty in the U.S. military ground, naval, or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985 (61 Fed. Hispanic or LatinoWhite (Not Hispanic or Latino)Black or African American (Not Hispanic or Latino)Native Hawaiian or Other Pacific Islander (Not Hispanic or Latino)Asian (Not Hispanic or Latino)American Indian or Alaska Native (Not Hispanic or Latino)Two or More Races (Not Hispanic or Latino)Decline to self-identify.
US Field Marketing Manager Moloco IncUS Field Marketing ManagerCAIf you are someone who loves the craft of great event execution, thrives in fast-moving environments, is energized by being in the room with senior executives, and wants to grow into a broader strategic marketing role, this is the right next step. And because you sit at the intersection of field experiences and account engagement, you will also contribute to the ABM motion, working with the Director of Revenue Marketing to activate field programs against priority accounts.
Product Marketing Manager, AI Solutions Planet Labs PBCProduct Marketing Manager, AI SolutionsSan Francisco, CA$144,500–$180,600 / yearPartnering closely with sales and cross-functional teams, you will have the autonomy to prioritize projects and guide key marketing functions to tell compelling stories across diverse channels. Planet is a global company with employees working remotely world wide and joining us from offices in San Francisco, Washington DC, Germany, Austria, Slovenia, and The Netherlands.
Senior Product Marketing Manager (open to candidates in Pleasanton or NYC) BlackLineSenior Product Marketing Manager (open to candidates in Pleasanton or NYC)Pleasanton, CaliforniaThis role will be focused primarily on BlackLine's SAP Solution Extension business and broader SAP ecosystem initiatives, while providing opportunities to influence additional solution areas as our portfolio and go-to-market strategy evolve. As a Senior Product Marketing Manager, you will serve as the business owner and strategic storyteller for a critical area of our portfolio, helping shape market perception , accelerate growth, and drive customer adoption.
Customer Marketing Manager Brex IncCustomer Marketing ManagerSan Francisco, CARemote$131,984–$164,980 / yearBy combining global corporate cards and banking with intuitive spend management, bill pay, and travel software, Brex enables founders and finance teams to accelerate operations, gain real-time visibility, and control spend effortlessly. And you'll help ensure a high volume of high-performing case studies, customer videos, event panels, and more, as well as manage customer logo rights that help Brex show strong social proof in marketing.
Field Marketing Manager Dust FranceField Marketing ManagerSan Francisco, CA$120,000–$160,000 / yearDust is a Sequoia-backed company with an experienced and determined team of optimists (coming from companies like Stripe and OpenAI) that likes to focus on users, getting great things done by shipping fast, and doesn't take itself too seriously while doing so. You wont just be organizing events, youll be directly accountable for generating qualified pipeline through executive dinners, curated sessions for business leaders, and strategic presence at key US tech and AI conferences.
Sr. Lifecycle Marketing Manager VagaroSr. Lifecycle Marketing ManagerPleasanton, CA$140,000–$160,000 / yearYour Impact: Own end-to-end development and management of global onboarding, upselling and retention campaigns across channels (in-product, email, SMS, Push Notifications), including strategy, copy development, campaign setup, A/B testing, localization, reporting, and optimization with a goal to increase product usage and adoption, and to minimize churn and contraction. Deep, hands-on HubSpot expertise -including independently building multi-step workflows, configuring enrollment triggers and re-enrollment logic, creating dynamic contact lists and active segments, managing email templates and A/B tests, and generating performance reports.
Product Marketing Manager Abacus Service CorporationProduct Marketing ManagerSan Francisco, CAWe are part of a rapidly growing ads business at DoorDash, dedicated to creating digital solutions that help advertisers effectively reach local customers. By applying for this job, you agree to receive calls, AI-generated calls, text messages, or emails from and its affiliates, and contracted partners.
Retail Marketing Manager Ariat International IncRetail Marketing ManagerSan Leandro, CA$110,000–$115,000 / yearThis role requires a strong communicator who works seamlessly across cross-functional teams, translating ideas and business needs into clear plans and compelling retail execution. 4+ years of experience managing the creative development of retail, point-of-sale, or printed materials, with a solid understanding of production workflows; knowledge of pre-press and printing processes a plus.
Product Marketing Manager Windfall Data IncProduct Marketing ManagerSan Francisco, CA$120,000–$180,000 / yearPowered by best-in-class machine learning and artificial intelligence, Windfall activates insights into workflows that engage the right people for each respective organization. As a Product Marketing Manager at Windfall, you'll help define how we position our people intelligence and AI capabilities in the market and how our revenue teams tell the Windfall story.
Sr. Customer Marketing Manager Gables Search GroupSr. Customer Marketing ManagerSan Francisco, CAThe product is proven in market; now we need someone who can systematically prove value through ROI storytelling, customer programs, and multi-format content that arms sales with sharp proof points. Use AI tools (e.g., Claude, ChatGPT, Descript, Captions, HeyGen) as core infrastructure to compress production timelines and scale your impact without needing a large team.
Senior Product Marketing Manager, Fraud Socure IncSenior Product Marketing Manager, FraudSan Francisco, CAThe Senior Product Marketing Manager leads market research, supports product launches, and ensures alignment between product capabilities and customer needs, with a specific focus on fraud suite. The Product Marketing Manager for our Fraud Suite will develop and execute product marketing strategies to drive awareness, adoption, and growth for Socure's fraud-focused solutions.
Senior Product Marketing Manager, Compliance Socure IncSenior Product Marketing Manager, ComplianceSan Francisco, CAThe Senior Product Marketing Manager leads market research, supports product launches, and ensures alignment between product capabilities and customer needs, with a specific focus on the compliance suite. The Senior Product Marketing Manager for our Compliance Suite will develop and execute product marketing strategies to drive awareness, adoption, and growth for Socures compliance-focused solutions.
Senior Field Marketing Manager Socure IncSenior Field Marketing ManagerSan Francisco, CAThis role is a senior individual contributor who owns high-impact regional or segment programs, helps define best practices, and serves as a trusted partner to Sales leadership and cross-functional stakeholders. The Lead Field Marketing Manager is expected to set direction, elevate program quality, test new approaches, and turn successful motions into repeatable playbooks that can scale across the organization.
Senior Product Marketing Manager, Identity & KYA Socure IncSenior Product Marketing Manager, Identity & KYASan Francisco, CAThe Senior Product Marketing Manager leads market research, supports product launches, and ensures alignment between product capabilities and customer needs, with a specific focus on our newly built KYA product. The Senior Product Marketing Manager for know-your-agent (KYA) products will develop and execute product marketing strategies to drive awareness, adoption, and growth for Socure's workforce-focused solutions.
Product Marketing Manager Anysphere IncProduct Marketing ManagerCAArmed forces service medal veteran - Armed forces service medal veteran - A veteran who, while serving on active duty in the U.S. military ground, naval, or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985 (61 Fed. Hispanic or LatinoWhite (Not Hispanic or Latino)Black or African American (Not Hispanic or Latino)Native Hawaiian or Other Pacific Islander (Not Hispanic or Latino)Asian (Not Hispanic or Latino)American Indian or Alaska Native (Not Hispanic or Latino)Two or More Races (Not Hispanic or Latino)Decline to self-identify.