This position develops advertising strategy and plans over oversee its execution, including paid social and search campaigns, setting and monitoring advertising budgets, and campaign performance across search and social platforms (i.e. Meta, Google, YouTube, Amazon and LinkedIn) with the primary goal to achieve sales, leads and engagement goals, maximize return on ad spend (ROAS), and align ad operations with broader business objectives. * Administers Amazon Vendor Central and relations with all resellers with a focus on driving profitable sales growth, managing advertising budgets, optimizing the digital shelf (A+ Content), and negotiating term, such as Co-Op fees and margin, with Amazon Vendor Managers.