Owning the strategy behind field and regional marketing, not just the delivery: building multi-channel plans that combine in-person experiences, digital campaigns, content, and account-based engagement to move enterprise target accounts through the funnel (events are one tool in the plan, not the whole plan). As part of Canva''s Global B2B Marketing group, we work with Sales, Customer Success, Product Marketing, Content, Brand, Lifecycle, and Experiential to design programs that reach our most valuable audiences and influence the full revenue funnel, from net-new demand to pipeline acceleration and expansion.