Champion the guest experience across digital channels by monitoring NPS and guest feedback, and partner cross-functionally to resolve guest and field inquiries, including loyalty account updates, deletion requests, and database management: opening/closing stores, digital menu, users, etc. This role owns the technical build, programming, and AI- deployment of guest communications and offers in Braze and uses data to connect loyalty growth to AUV growth, comp sales, and profitability while growing digital sales and Net Promoter Scores (NPS).