Understanding of current industry best practices involving digital paid media trafficking, brand safety, analytics, and reporting Collaborate with cross-functional teams: client services, creative department, analytics, and accounting departmentMaintain healthy client relationships and identify areas of opportunity for client account growth Effective in utilizing self-service ad platforms, trafficking platforms, data dashboards, research tools and media buying softwareResourceful and proactive in improving processes and practicesApproaches group projects and tasks with a people-first mindset and seek to understand when navigating complex projects with othersAbility to provide positive mentorship to junior team members (including strategic direction and constructive feedback)Seek input from and embrace collaboration with colleagues, mentors, and supervisors to improve work qualityComplete projects and tasks by established deadlinesDemonstrate excellent written and verbal communication skills and possess the ability to present client-facing materialsInterest in automation practices and experience utilizing AI tools such as Gemini, Claude, etc. Key responsibilities include but are not limited to:Basic to intermediate understanding of the media landscape and current advertising/media industry trendsPlan, negotiate and buy media across the media mixEffectively oversee multiple client media projects at any given time (including budgets, timelines, and quality of work)Skilled in deriving insights from digital campaign data and able to mentor team members in developing concise client reportsExperience utilizing campaign analytics and syndicated research to inform future campaign approachSolid detail skills and adherence to (and ability/willingness to champion) established processes including QA protocolsMonitors campaigns, vendors, and pacing to ensure potential errors are avoided, particularly those with financial ramifications.