The role is responsible for driving profitable growth in member and new-to-bank card acquisition across paid and organic channels, aligning marketing, partner strategy, underwriting, product, analytics, and operations to consistently convert demand into approved, activated, and high-quality customers. Ensure product team delivers sales support to all distribution channels (e.g., com, mobile, contact center) so that the product is properly positioned to customers (sales tool and collateral development, sales training, etc.).