Serve as a combined sales and technical service resource by assessing customer processing, packaging, equipment, service, and aftermarket needs and proposing complete solutions that include equipment, parts, installation, commissioning, training, and ongoing support. Key Challenges: Briefly describe the key challenges the position/role currently faces or will face in the next 1-2 years regarding: Manage global customers across regions, languages, cultures, time zones, and extended international travel requirements while maintaining strong customer responsiveness.