What you'll be responsible for: Partners with digital channel owners, capability owners, audience owners, sales stakeholders, and technical teams to evaluate opportunities, define solutions, and develop audience-centric engagement, activation, and measurement strategies that align business objectives with revenue outcomes. Minimum of 3 years of hands-on experience managing enterprise marketing automation platforms (e.g., HubSpot, or similar systems), including automation, lifecycle management, segmentation, lead and company scoring, buyer intent, reporting, integrations, and campaign operations.