Senior Product Manager JobotSenior Product ManagerMcLean, VA$150,000–$220,000 / yearInformation collected and processed as part of your Jobot candidate profile, and any job applications, resumes, or other information you choose to submit is subject to Jobot's Privacy Policy, as well as the Jobot California Worker Privacy Notice and Jobot Notice Regarding Automated Employment Decision Tools which are available at jobot.com/legal. Lead new product initiatives building on a proven quality and reliability platform to improve developer experience across AI, API, CLI, and VPC uses, new product org!
Associate Director, Digital Marketing - $110K-$120K - NoVA Beacon Hill Staffing Group, LLCAssociate Director, Digital Marketing - $110K-$120K - NoVAFalls Church, VA, Virginia$110,000–$120,000 / yearFull timeLearn more about Beacon Hill and our specialty divisions, Beacon Hill Associates, Beacon Hill Financial, Beacon Hill HR, Beacon Hill Legal, Beacon Hill Life Sciences and Beacon Hill Technologies by visiting www.bhsg.com. Our niche brands offer a complete suite of staffing services to emerging growth companies and the Fortune 500 across market sectors, career specialties/disciplines and industries.
NewPerformance Marketing Manager TDI, LLCPerformance Marketing ManagerVirginia Beach, VAAnalytics, Reporting, and Forecasting Track and report on key KPIs including ROAS, CAC, AOV, and LTV. Tactical Distributors is looking for a Performance Marketing Manager who knows how to turn ad spend into revenue and data into decisions.
NewGlobal Marketing Account Lead - CloudHealth Arrow Electronics, Inc.Global Marketing Account Lead - CloudHealthShenandoah, VARemote$93,500–$145,200An all-rounder in marketing, you will be experienced in developing/ implementing global go-to-market and marketing plans utilizing both digital and field marketing tactics to increase Arrow’s market share and develop pipeline in line with organization priorities and business plans. Develop global go-to-market strategy, product positioning and messaging and target audiences/personas to create high-impact marketing campaigns that generate sales ready leads from suitable buyers.
NewVice President of Sales & Marketing Trumark CompaniesVice President of Sales & MarketingCastlewood, CO$150,000–$175,000 / yearTrumark’s recruiting department handles all recruiting/hiring processes – please do NOT contact other Trumark employees (including the hiring manager) directly to present candidates or to engage them for recruiting/staffing services. Only Trumark’s recruiting department is authorized to engage in recruiting and staffing services; any unsolicited submissions or engagements by recruiters, agencies, or any other source will be deemed to have been made free of any charges, fees, or obligations.
BRAC Property Conveyance Program Manager Calibre SystemsBRAC Property Conveyance Program ManagerArlington, VAFive to ten years recent conveyance experience working directly with DoD in coordinationwith Federal, State and community stakeholders (with USACE, GSA, OEA, Army or otherService Staffs, Army Secretariat (Deputy Assistant Secretary of the Army (DASA) -Installations, Housing and Partnerships (IH&P)or Environment, Safety and Occupational Health(ESOH),ASAIE&E),OGC, ELD,andOSD). Experience with writing in the Army style is highly desirable (e.g., DA Pam 600-67, Effective Writing for Army Leaders; Army Regulation 25-50, Preparing and Managing Correspondence; the Associated Press Style Book); Ability to communicate effectively, both verbally and in writing, in the Headquarters Department of the Army environment.
NewAssistant Store Manager Mattress FirmAssistant Store ManagerHenrico County, VA$59,000–$72,000The Assistant Store Manager assists the Senior Store Manager in driving company initiatives and achieving sales performance goals by coaching associates on selling practices and ensuring the execution of in-store merchandising in multiple store units. Assistant Store Managers will execute MFRM selling programs and support a seamless omnichannel experience to create a compelling and engaging environment that puts the customer at the center.
NewChannel Account Manager - FSI CellebriteChannel Account Manager - FSITysons, VARemotePosition Overview : Cellebrite is seeking a Systems Integrators Channel Manager to lead the development and expansion of strategic Systems Integrator (SI) partnerships across the United States, with a primary focus on supporting and growing our Federal business. The ideal candidate brings deep experience working with System Integrators, strong knowledge of Federal procurement and investigative workflows, and a proven ability to drive revenue through partner ecosystems in regulated, mission-critical environments.
NewSales Enablement Coodinator CellebriteSales Enablement CoodinatorTysons, VAThousands of public safety organizations, intelligence agencies and businesses rely on Cellebrites digital forensic and investigative solutionsavailable via cloud, on-premises and hybrid deploymentsto close cases faster and safeguard communities. Cellebrites (Nasdaq: CLBT) mission is to enable its global customers to protect and save lives by enhancing digital investigations and intelligence gathering to accelerate justice in communities around the world.
NewBusiness Development Manager Synerfac Technical StaffingBusiness Development ManagerRichmond, VARemote$120,000 / yearOur client is looking for a driven Business Development Manager to identify new opportunities and grow sales across the Printed Circuit Board (Bare Board and Assembly), Electronics Manufacturing, Screen Printing, and General Metal Finishing industries. By applying for this job, you agree to receive calls, Al-generated calls, text messages, or emails from Synerfac Technical Staffing and our contracted partners.
Senior Product Marketing Manager F5 IncSenior Product Marketing ManagerVA$137,600–$206,400 / yearDevelop and implement go-to-market (GTM) strategies and plans through deep understanding of customer needs and use cases, market dynamics, and the competitive landscape, coordinating with cross-functional teams including Corporate Marketing, Sales/Channel Readiness, and Business Development teams. Enable Sales and Channel Partner teams by creating and communicating the value proposition of F5 web application firewalls and developing all necessary sales tools to support the sales motion of WAF and WAF-related products.
NewProduct Marketing Manager, CoStar Data & Analytics CoStar GroupProduct Marketing Manager, CoStar Data & AnalyticsArlington, VA$92,000–$154,000 / yearWe are seeking a strategic, results-oriented B2B product marketing manager who can craft compelling narratives, translate complex product value into market-ready messages, and partner cross-functionally to drive measurable business results. As we expand our leadership in real estate information and technology, we seek a Manager, Product Marketing, to lead go-to-market strategy, positioning, and demand generation for CoStar's suite of B2B products.
NewSr Technical Product Marketing Manager, Amazon Leo AmazonSr Technical Product Marketing Manager, Amazon LeoArlington, VAWe are seeking a Senior Technical Product Marketing Manager to own the technical narrative for Amazon Leo's public sector products and services and define how Leo is understood, adopted, and trusted by technical decision-makers across civil, defense and SLED markets we serve. Create high-impact technical content including solution briefs, technical whitepapers, reference architectures, deployment guides, thought leadership articles, demo scripts, RFP response templates, and executive presentations.
NewProduct Marketing Manager, CoStar Data & Analytics CoStar Realty InformationProduct Marketing Manager, CoStar Data & AnalyticsArlington, VA$92,000–$154,000 / yearWe are seeking a strategic, results-oriented B2B product marketing manager who can craft compelling narratives, translate complex product value into market-ready messages, and partner cross-functionally to drive measurable business results. As we expand our leadership in real estate information and technology, we seek a Manager, Product Marketing, to lead go-to-market strategy, positioning, and demand generation for CoStar's suite of B2B products.
NewProduct Marketing Manager, Homes.com CoStar Group IncProduct Marketing Manager, Homes.comArlington, VA$107,000–$145,000 / yearYou will work with Product Managers, Marketing, and Sales to ensure that we effectively communicate the current and future value of Homes.com industry leading digital advertising solutions. The Product Marketing Manager will bring the new Homes.com products and features to market, team up with our sales team to create insights and advantages that win deals.
Senior Product Marketing Manager, Acceleration Business Riverbed Technology IncSenior Product Marketing Manager, Acceleration BusinessVAWorking across Product, Sales, Demand Gen, and executive stakeholders, you will help sharpen differentiation, improve market impact, and support successful execution across launches and ongoing campaigns. With over 20 years of experience in data collection and AI and machine learning, Riverbed's open and AI-powered observability platform and solutions optimize digital experiences and greatly improve IT efficiency.
Product Marketing Manager, CoStar Data & Analytics CoStar Group IncProduct Marketing Manager, CoStar Data & AnalyticsArlington, VAWe are seeking a strategic, results-oriented B2B product marketing manager who can craft compelling narratives, translate complex product value into market-ready messages, and partner cross-functionally to drive measurable business results. As we expand our leadership in real estate information and technology, we seek a Manager, Product Marketing, to lead go-to-market strategy, positioning, and demand generation for CoStar's suite of B2B products.
Product Marketing Manager-Specialized Risk Group (SRG) TransUnionProduct Marketing Manager-Specialized Risk Group (SRG)Reston, VA$100,100–$150,000 / yearThe Cross-Solutions Product Marketing team leads messaging, positioning, and enablement for TransUnion's Specialized Risk Group (SRG) solutions, supporting go-to-market success across a diverse set of industries and buying centers, including investigations, customer engagement, fraud, and data & analytics. Drive go-to-market efforts and product launches for SRG Investigations and Prefill solutions, including core product marketing deliverables such as Ideal Customer Profiles (ICPs), buyer personas, messaging frameworks, and sales enablement assets.
NewProduct Marketing Manager HackerOne IncProduct Marketing ManagerVARemote$121,000–$148,000 / yearThe HackerOne Platform unites agentic AI solutions with the ingenuity of the world's largest community of security researchers to continuously discover, validate, prioritize, and remediate exposures across code, cloud, and AI systems. Industry leaders, including Anthropic, Crypto.com, General Motors, Goldman Sachs, Lufthansa, Uber, UK Ministry of Defence, and the U.S. Department of Defense, trust HackerOne to safeguard their digital ecosystems.
Senior Product Marketing Manager - AI CellebriteSenior Product Marketing Manager - AITysons, VARemoteThousands of public safety organizations, intelligence agencies and businesses rely on Cellebrite’s digital forensic and investigative solutions—available via cloud, on-premises and hybrid deployments—to close cases faster and safeguard communities. This includes developing major themes for target markets, supporting marketing plans for products and offerings, creating buyer personas, building positioning and messaging, and managing content development.
Channel Product Marketing Manager AvePoint IncChannel Product Marketing ManagerArlington, VA$120,000–$140,000 / yearOther qualities you'll need to be a fit for this role include: • 5-8+ years in Product Marketing, Channel/Alliances Marketing, or Solutions/Partner GTM in B2B SaaS • Direct experience with SIs, VARs, and Microsoft ecosystem/marketplaces strongly preferred • Track record defining segment-specific GTM (positioning, packaging, enablement) that drives partner activation and measurable revenue impact • Experience enabling sell-through motions (co-sell, marketplace listings and offers, partner plays, demand programs) • Strong storyteller who can translate product capabilities into partner-centric value and customer outcomes • Demonstrated success creating scalable enablement (playbooks, trainings, demos, calculators) and collaborating with Field Marketing to execute integrated campaigns and events • Analytical and data-driven with the ability to prioritize segments, measure impact, and iterate programs • Comfortable analyzing competitive threats and translating insights into actionable enablement for internal and external audiences • Collaborative, organized, and proactive-skilled at working across Product, Channel/Alliances, Sales, SE, and Marketing. You will craft segment-specific narratives and assets, partner closely with Field Marketing globally to execute campaigns and events and continuously enable internal and external audiences on market trends, solution value and competitive threats relative to these channel segments.
Senior Product Marketing Manager RangeSenior Product Marketing ManagerMcLean, VirginiaAs a PMM, you’ll be the bridge between our product, marketing, sales, and customer success teams — ensuring we deeply understand our customers, clearly articulate our value, and drive growth across the product lifecycle. We’re looking for a strategic, creative, and data-driven Senior Product Marketing Manager to help define how our products are positioned, launched, and adopted in the market.
Team Lead, Product Marketing Manager Bloomberg Industry GroupTeam Lead, Product Marketing ManagerArlington, VirginiaWorking closely with Product, Sales, and Marketing leadership, you will elevate the role of product marketing as a strategic partner—bringing clarity to complexity, aligning teams around the customer, and building scalable, repeatable go-to-market excellence. As a Team Lead, Product Marketing for Bloomberg INDG, you will lead the product marketing strategy for a defined business unit, acting as both a strategic leader and hands-on “player-coach.”
Senior Product Marketing Manager, US Public Sector Qualys IncSenior Product Marketing Manager, US Public SectorVAYou will implement formal product launch plans and deliverables, research market trends, develop messaging per buyer personas, build supporting product demos, develop product collateral and sales tools, and present the products to prospects and customers. In this role, you will be responsible for product marketing for the US Public Sector vertical for the entire Qualys portfolio, targeting the needs of the US Public Sector organizations, including the Federal agencies.
NewSenior Product Marketing Manager UKGSenior Product Marketing ManagerRichmond, VA$102,300–$147,050 / yearYou'll be a key team player between Product Management, Sales, and Marketing, making sure products are clearly positioned and sales teams are fully enabled to win. With the world's largest collection of workforce insights, and people-first AI, our ability to reveal unseen ways to build trust, amplify productivity, and empower talent, is unmatched.
Senior Product Marketing Manager - AI Core Services Tanium IncSenior Product Marketing Manager - AI Core ServicesVA$131,000–$201,000 / yearThis role goes beyond traditional product marketing; you will act as a true voice of the customer, engaging directly with users and the market to inform messaging, influence product direction, and build credibility in a rapidly evolving AI landscape. This position follows the Company's hybrid schedule which currently requires employees to work in the office at one of the following locations a minimum of three days per week: Addison, TX; Bellevue, WA; Durham, NC; Emeryville, CA; or Reston, VA.
Product Marketing Manager Bloomberg Industry Group, IncProduct Marketing ManagerArlington, VAWorking closely with product, sales, Go-to-Market (GTM), and demand generation teams, you will position the portfolio as the leading solution, addressing core pain points and workflow needs. You will develop and execute go-to-market strategies, translate technical functionalities into clear messaging, and create impactful marketing assets such as product briefs, whitepapers, and technical demos.
Product Marketing Manager Alarmcom Holdings IncProduct Marketing ManagerVAKey Responsibilities: • Helps formulate and execute go-to-market strategy for key product lines and new product launches • Develops product positioning content, messaging, and sales enablement assets • Acts as the Voice of the Customer champion; collects feedback from partner and end user-facing teams to fuel product development and roadmaps • Supports effective product launches by driving internal consensus around project and product delivery dates and works with all teams to ensure milestone and delivery dates are met • Helps turn marketing and buyer intelligence into sales tools and thought leadership to support the full sales cycle • Creates content, assets, and tools including market briefs, sales playbooks, and other materials • Develops actionable, data-driven insights to inform product and marketing strategy • Drives development and validation of product/service positioning, category creation, messaging, and competitive segmentation • Articulates the differentiated value of Alarm.com technology and can clearly communicate the value to internal and external audiences • Understands technical product/service specs and translates them into meaningful benefits for impacted audiences. Qualifications: 1-3 years of Product Marketing Experience OR Marketing experience in the Tech field Bachelors degree with a focus in business, engineering, or hard sciences a plus Demonstratable track record of crafting compelling positioning and thought leadership content Passion for Internet of Things (IoT), software-as-a-service, technology, and innovative thinking Excellent written and verbal communication skills Passion for new technologies and working in fast-moving markets Ability to synthesize high-level direction from leadership into actionable work products Ability to own project development, execution, and completion autonomously.
Director, Creative Product Marketing USAADirector, Creative Product MarketingVA$127,310–$243,340 / yearWhat you'll do: Directs the development and implementation of the creative and marketing communication strategy, campaign ideas, marketing communication plans and the development, creation, and optimization of the campaign assets for products they support. Our Director, Creative Product Marketing leads a high-performing team of creative specialists to develop breakthrough campaigns and differentiated creative that bring USAA's products to life for our members.
Senior Manager, Product Marketing - Public Sector Icertis IncSenior Manager, Product Marketing - Public SectorReston, VAThis role involves the execution of a wide variety of marketing initiatives targeting federal agencies, government contractors and other entities in the Public Sector market, in close collaboration with Marketing, Sales and Product Management. Reporting into the Product Marketing team, the ideal candidate will be a results-oriented, highly motivated marketer with a passion for technology and excellent written and oral communication skills.
Team Lead, Product Marketing Manager Bloomberg Industry Group, IncTeam Lead, Product Marketing ManagerArlington, VAWorking closely with Product, Sales, and Marketing leadership, you will elevate the role of product marketing as a strategic partner-bringing clarity to complexity, aligning teams around the customer, and building scalable, repeatable go-to-market excellence. As a Team Lead, Product Marketing for Bloomberg INDG, you will lead the product marketing strategy for a defined business unit, acting as both a strategic leader and hands-on "player-coach."
Product Marketing Specialist Sprinklr IncProduct Marketing SpecialistVA$121,000–$201,000 / yearThis is a high-impact individual contributor role that requires a strong AI background, familiarity with innovation across leading AI model companies and the implications for the app layer, sharp strategic thinking, and the ability to collaborate effectively with the Principal Product Marketing Managers leading the Service, Marketing, and VoC product lines. Sprinklr's unified platform provides powerful solutions for every customer-facing team - spanning social media management, marketing, advertising, customer feedback, and omnichannel contact center management - enabling enterprises to unify data, break down silos, and act on real-time insights.
Product Marketing Manager Therapy BrandsProduct Marketing ManagerVAWith AI-enabled solutions that span practice management to electronic medical records and e-prescribing to billing, we help eliminate administrative complexity and create harmony between therapists, their clients, and the whole healthcare community. Our unmatched expertise, partnership, and breadth of products allow us to fine-tune solutions that meet the specific needs of everyone from solo practitioners to larger practices.
NewVP, Product Marketing-GTM Enablement & Training EDBVP, Product Marketing-GTM Enablement & TrainingRichmond, VARemoteDeep, demonstrable experience in the database, data platform, or data infrastructure space - examples include relational databases (PostgreSQL, Oracle, SQL Server), distributed/NoSQL, cloud data warehouses, streaming, vector/AI databases, or related data tooling. Serving more than 1,500 customers globally and as the leading contributor to the vibrant and fast-growing PostgreSQL community, EDB supports major government organizations, financial services, media and information technology companies.
Director of Growth & Product Marketing Stand TogetherDirector of Growth & Product MarketingArlington, VirginiaStand Together is a philanthropic community that helps America’s boldest changemakers tackle the root causes of our country’s biggest problems, from education to the economy, broken communities, and toxic division, among dozens of other pressing issues . We provide our partners with access to resources including funding, thought leadership, a network of peers, and a playbook for applying proven principles to transform lives and society.
Technical Product Marketing Manager, AI Developer, Google Cloud Google LLCTechnical Product Marketing Manager, AI Developer, Google CloudReston, VAYou don"t just market products; you build with them, create narratives that resonate with skeptical technical audiences, educate developers on why and how to use Google products, and prioritize technical utility and trust over traditional marketing. You will work with a deeply cross-functional team and inspire a team of vendor partners by sharing ideas and developing effective solutions to generate multiple concepts supporting all forms of major media.
Senior Manager, Product Marketing Salesforce IncSenior Manager, Product MarketingMclean, VA$143,400–$216,900 / yearThis position will operate within the build cycle - partnering closely with engineering to define, name, and structure product capabilities to ensure clarity, consistency, compliance, and alignment with the broader Public Sector narrative. We are seeking a highly technical, product-centric Product Marketing Manager to embed directly with Engineering and Product teams supporting Agentforce Public Sector and Missionforce solutions.
NewSr. Marketing Lead - Treasury Management/Payment Product Marketing The PNC Financial Services Group IncSr. Marketing Lead - Treasury Management/Payment Product MarketingTysons Corner, VA$91,000–$202,800 / yearPNC Employees take pride in our reputation and to continue building upon that we expect our employees to be: Customer Focused - Knowledgeable of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and able to leverage that information in creating customized customer solutions. In addition, PNC generally provides the following paid time off, depending on your eligibility: maternity and/or parental leave; up to 11 paid holidays each year; 9 occasional absence days each year, unless otherwise required by law; between 15 to 25 vacation days each year, depending on career level; and years of service.
Product Marketing Lead Business Development Resources LLCProduct Marketing LeadAlexandria, VARemoteIn this role, you will be responsible for developing and executing go-to-market strategies across BDR''s full suite of products and services, ensuring every solution is positioned effectively, supported by compelling sales enablement content, and communicated to the right audience. Our Mission: Through teamwork, we will increase the profitability and efficiency of our clients to prime* while maintaining an environment that fosters unequaled team member growth and success.
Head of Product Marketing Bloomberg Industry GroupHead of Product MarketingArlington, VirginiaThis role is responsible for crafting our strategic product narrative, building buyer personas, developing a messaging framework, and driving high-impact go-to-market campaigns that fuel demand generation, pipeline growth, and customer acquisition. 10+ years in B2B SaaS product marketing, including 7+ years leading a team; with a strong track record of driving revenue impact through strategic marketing programs.
NewManager, Integrated Product Marketing | Retail Bank Capital One Financial CorpManager, Integrated Product Marketing | Retail BankMcLean, VA$151,900–$173,400 / yearProduct Positioning: Develop and refine compelling value propositions, market-facing messaging, and core narratives that clearly articulate product & feature benefits that meet customer needs and are differentiated from competitors. Champion Campaign Integration: You will collaborate with cross-functional teams-including Brand, Channel Leads, Product Strategy and others to ensure a cohesive and seamless customer experience across the entire marketing ecosystem.
Head of Product Marketing Bloomberg Industry Group, IncHead of Product MarketingArlington, VAThis role is responsible for crafting our strategic product narrative, building buyer personas, developing a messaging framework, and driving high-impact go-to-market campaigns that fuel demand generation, pipeline growth, and customer acquisition. 10+ years in B2B SaaS product marketing, including 7+ years leading a team; with a strong track record of driving revenue impact through strategic marketing programs.
Product Marketing Director Intapp IncProduct Marketing DirectorVAWith Celeste, Intapps new agentic AI platform, the vision is expanding into profitability intelligence, fully automated time tracking, and new billing models built for a world where AI changes how firms deliver work. Intapp Time is one of our flagship products, used by leading law and professional services firms to manage how they track time, ensure billing accuracy and compliance, and ultimately drive firm revenue.
NewProduct Marketing Manager Bloomberg Industry GroupProduct Marketing ManagerArlington, VA$100,000–$120,000 / yearWorking closely with product, sales, Go-to-Market (GTM), and demand generation teams, you will position the portfolio as the leading solution, addressing core pain points and workflow needs. You will develop and execute go-to-market strategies, translate technical functionalities into clear messaging, and create impactful marketing assets such as product briefs, whitepapers, and technical demos.
NewVice President of Product Marketing GoviniVice President of Product MarketingArlington, VAIn order to do this job well a candidate must possess deep experience in B2B enterprise software/SaaS marketing, exceptional communication and leadership skills, and a strong understanding of the U.S. Defense/Federal market and procurement process. Required Skills: 15+ years of progressive experience in Product Marketing, with at least 3 years in a leadership role (Director/VP) at a B2B enterprise software or SaaS company.
Product Manager, Marketing Technology Becton Dickinson and CoProduct Manager, Marketing TechnologyVARemote$117,800–$188,600 / yearThe ideal candidate is an agile practitioner, fosters teamwork, and can build strong interpersonal relationships with the Operations teams, Technology team, Leadership, and Partners with a focus on building the right functionality in the right order and helping overcome obstacles. 3+ years in managing, supporting and optimizing CRM and Marketing Technology platforms integrated with an eCommerce stack (Salesforce Marketing Cloud, Personalization, Data Cloud, Google Analytics or similar behavioral analytics platforms).
NewMarketing/Communications - Product Manager - Sr MindlanceMarketing/Communications - Product Manager - SrRichmond, VABasic qualifications: At least 3 years of product management experience or at least 3 years of experience in product design, agile delivery, business analysis, data science, or software engineering. Responsibilities: Identify, validate, and prioritize solution opportunities, features, and capabilities through direct input with the user community, business, and technical partners.
Product Marketing Specialist Booz Allen Hamilton IncProduct Marketing SpecialistMcLean, VA$77,600–$176,000 / yearDevelop and maintain enterprise product Go To Market assets-including slick sheets, sales decks, sales playbooks, and demo videos-to support consistent and effective product storytelling for customers. Onsite: If this position is listed as onsite, work will primarily be performed at a Booz Allen office or customer facility, where employees will collaborate directly with colleagues and customers as required by the role.
Enterprise Product Marketing Specialist Booz Allen HamiltonEnterprise Product Marketing SpecialistMcLean, VirginiaDevelop and maintain enterprise product Go To Market assets, including slick sheets, sales decks, sales playbooks, and demo videos, to support consistent and effective product storytelling for customers. Onsite : If this position is listed as onsite, work will primarily be performed at a Booz Allen office or customer facility, where employees will collaborate directly with colleagues and customers as required by the role.
Product Marketing Specialist Stride, Inc.Product Marketing SpecialistRichmond, VirginiaThis includes working with stakeholders to deeply understand the target segment, understand product and program opportunities, set strategic campaign objectives, develop a campaign launch plan, partner with internal or external teams to develop appropriate communications elements for use in multiple on-and off-line channels, and influence opportunities to refine roadmaps. Reporting to the Senior Director of Product Marketing, the Product Marketing Specialist is responsible for deeply understanding customer targets, crafting compelling positioning and messaging, and creating omni-channel campaigns to drive enrollment and improve retention, supporting the company's portfolio of programs.