Without limiting the generality of the foregoing, primary responsibilities of the GM Cincinnati are to: promote and enforce company values, reputation, and culture; adhere to HR Manifesto and manage marketplace and team for long term growth and stability; manage day-to-day operations of the business in the Cincinnati district and oversee P&L; drive top line adherence in accordance to the company's growth plan; manage district team and recruit, hire, and develop new team members as trajectory requires; drive business development in accordance to the company's growth plan; develop market entry and/or growth strategy and supporting marketing initiatives; develop business target lists, cultivate relationships, and conduct regular communications; manage CRM process and identify scalable ways to recruit business users; cultivate strategic accounts and partnerships to enable growth and scalability; collaborate with other market leaders to identify best go-to-market strategies; oversee operational issues and ensure quick and effective resolution; assist Operations Leadership and CEO in overseeing the long-term business strategy of the Corporation; provide a product-market fit feedback loop into the product management / tech development funnel; assist Operations Leadership and CEO in conducting public events, interviews, workshops, etc. in market. The GM Cincinnati shall have the primary responsibility of leading the day-to-day operations of the business, in market, in accordance with the strategic plan and operating and capital budgets.