Serve as the business owner for Trade Promotion Optimization (TPO), Trade Promotion Management (TPM), and Pricing Compass platforms, ensuring system effectiveness, process compliance, data integrity, and alignment with commercial objectives. Simulate the promotional activities by customer and package in the TPO Tool, with the objective to have an outcome of different options and been able to execute them based on strategic opportunities, with the objective of maximizing margin, improving value share, or maximizing volume.