Research prospect's website to understand their company profile and productsResearch our CRM to review the account contacts, past leads, notes in history and other opportunitiesResearch the Marketing Asset Portal to find relevant application evaluations, payback calculation reports, and industry toolkitsResearch LinkedIn to validate your customer contact's title and responsibilitiesDrive an initial conversation, discussing the opportunity and qualifying the lead with an in-depth understanding of the current cleaning method, customer's pain points, and other solutions the customer may be evaluatingProbe the customer's facility design to understand their ability to meet air requirements needed to use Cold Jet productsAssess for Multi-location Opportunity with the customerEducate the customer about how dry ice works and its main benefitsEducate the customer why Cold Jet is the market leader and communicate our key value propositionsAnswer the customer's initial questions. Gain the customer's commitment to buy using negotiation skills, discussing terms of the purchase and finalizing the necessary paperwork including the Customer Information Form, purchase order requirements, shipping instructions and expectations, and clarifying their tax exempt statusForecast the opportunity at 80% once you have gained the customer's commitment to buyComplete installation of the Cold Jet solution including an introduction to their local dry ice supplier, introducing their Customer Service Consultant, scheduling delivery and training, reviewing the applicable information of Cold Jet CONNECTDeliver recurring revenue from this new customer account by utilizing scheduled preventative maintenance that can create parts and service opportunitiesContinue educating the customer about other Cold Jet solutions including DIMS opportunities, when appropriate.