Early goals have included helping key operational units (e.g., medical management, member and provider communications, contracting and network management) recognize opportunities to apply behavioral insights to improve member and provider decision making, developing behavioral insights-informed versions of submitted interventions (or developing new interventions where none had existed before), and deploying these interventions to maximize their evaluability and value to the health plan and its members. Reporting to the Director, Nudge Unit & Behavioral Insights, the Senior Behavioral Scientist, Nudge Unit & Behavioral Insights, will support the company's efforts to apply behavioral insights (i.e., "nudges" and other behavioral insights techniques) to improve the decisions, experiences, and health of BCBSMA's members, network providers, and employees.