Lead the creative design and visual development of websites, landing pages, product experiences, email, digital campaigns, web banners, and other digital customer touchpoints, including wireframes, user flows, prototypes, and high-fidelity designs in partnership with Digital Experience and other cross-functional teams. This hands-on leadership role moves between concept development, UX/UI thinking, and execution, translating business objectives, customer needs, brand strategy, and performance insights into visually compelling, effective creative solutions across websites, landing pages, product experiences, email, digital campaigns, and other digital touchpoints.