Gainesville, GA30+ days ago
Other:Preferred Job QualificationsPreferred Licensure or other certifications:Preferred Educational Requirements: Preferred Experience:Other:Job Specific and Unique Knowledge, Skills and AbilitiesDisplays in-depth knowledge and understanding of social media platforms and ads managementCreates graphics and videos to explain complex concepts or tell a storyMaintains web-based platforms through content management systemsMaintains a working knowledge of principles of SEO including keyword research and Google AnalyticsWorking knowledge of HTML and CSS and how to leverage each on the webDemonstrates knowledge of design principles and concepts to coordinate with graphic designersManages social media marketing channels, campaigns and day-to-day activitiesDevelops relevant content topics to reach target audiencesCreates, endorses, and manages all published content (images, video and written), editing as needed for voice and channel nuancesMonitors, listens and responds to users while cultivating a relationship with our online communityDevelops and expands online community and/or influencer outreach effortsUses platform-specific functionality to engage audience (live video, stories, polling, contests, etc.)Monitors trends in social media tools, applications, channels, design and strategyTakes a role in ongoing personal education to remain highly effective in the role Monitors analytics and site usage for continual improvement and optimizationUtilizes excellent writing and proofreading skills to create content, working with the PR & Marketing department to determine priorities and support marketing initiativesIdentifies and partners with content experts within the organizationSeeks opportunities in emerging services/tools/platformsPractices superior time management Essential Tasks and ResponsibilitiesResponsible for guiding the content marketing strategy for NGHS, working with the PR & Marketing Department team to generate engaging and original content for our social media channels, blog and podcast so our community connects with our programs, services and culture. Physical DemandsWeight Lifted: Up to 20 lbs, Occasionally 0-30% of timeWeight Carried: Up to 20 lbs, Occasionally 0-30% of timeVision: Heavy, Constantly 66-100% of timeKneeling/Stooping/Bending: Occasionally 0-30%Standing/Walking: Frequently 31-65%Pushing/Pulling: Occasionally 0-30%Intensity of Work: Constantly 66-100%Job Requires: Reading, Writing, Reasoning, Talking, KeyboardingWorking at NGHS means being part of something special: a team invested in you as a person, an employee, and in helping you reach your goals.