GEICO, subsidiary of Berkshire Hathaway and a leader in Auto insurance and other product lines, is on a multi-year technology transformation journey to reimagine the customer experience in the Insurance industry by removing friction across customers, partners, marketplace, segments, and channels and building a world-class digital experience powered by modern data and AI. Conduct research with platform users (product managers, analysts, data scientists, engineers) to identify friction points, unmet needs, and the highest-leverage opportunities to improve velocity and quality of experimentation and insight generation.