Use website analytics, accessibility reviews, stakeholder feedback, and content assessments to identify opportunities for continuous improvement Research and maintain knowledge of emerging trends and best practices related to content strategy, accessibility, content management systems, artificial intelligence, and web communications Collaborate with Information Technology, Strategic Communications, the Accessibility Team, and other cross-functional partners on digital initiatives Contribute to improvements in Content Team workflows, documentation, templates, and service delivery Participate in planning and implementation of Content Team and organizational digital initiatives that support UC ANR's IWP. Today, we collaborate with farmers, ranchers, diverse communities, youth and adult educators, and policymakers to address local and statewide issues related to food systems, water, climate change, and sustainable agriculture through a statewide network of campus-based researchers, county-based Advisors, and community educators.