The ABM Sales Engagement & Activation Manager will own the Sales engagement layer of ABM, ensuring Sales teams have a consistent, measurable way to invite customers to events, follow up on engagement signals, update SAR / account plans, and convert marketing engagement into account progression. Define and operationalize how Sales invites priority accounts to ABM events, webinars, roundtables, executive briefings, partner events, and third-party engagements, including invitation cadence, follow-up workflows, and next-best actions.