$140,000–$150,000 Per Year
Advertising, Analysis Skills, Brand Management, Business Administration, Business Analysis, Business Solutions, Campaigns, Communication Skills, Community Development, Consumer Packaged Goods, Continuous Improvement, Corporate Planning, Corporate Social Responsibility, Creative Brief, Cross-Functional, DNA, Detail Oriented, Develop and Maintain Customers, Financial Operations, Health Plan, Interpersonal Skills, Market Trend Analysis, Marketing, Marketing Campaign, Marketing Plan, Marketing Presentation, Media Buying and Planning, Media Campaigns, Mentoring, Merchandising, Microsoft Excel, Microsoft Outlook, Microsoft PowerPoint, Multimedia, Onboarding, Outbound Marketing, Persuasion Skills, Presentation/Verbal Skills, Problem Solving Skills, Product/Service Launch, Profit & Loss, Project/Program Management, Public/Media/Press/Analyst Relations, Sales, Sales Support, Social Media, Staff Development, Stock Keeping Unit (SKU), Strategic Planning, Sustainability, Team Lead/Manager, Team Player, Thought Leadership, Time Management, Training/Teaching, Twitter, Writing Skills, eCommerce
Wonderful Pistachios is the world''s largest pistachio processor and marketer. Located in California''s Central Valley, our nuts are non-GMO Project Verified and sustainably harvested, providing a smart, healthy choice for consumers around the world. Wonderful Pistachios are the original plant-based protein and are a tasty tribute to snacking done right. Wonderful Pistachios' iconic "Get Crackin" ads demonstrate how great taste and healthy habits can go hand in hand.
The Brand Manager leads the development and implementation of marketing plans that drive corporate volume and profitability objectives. They report to the Director, Marketing and and work with senior management to drive strategic initiatives and execute marketing plans that support the fast growth of our diverse businesses. They are the link between our sales, finance, operations, and our in-house agency teams (Creative, Insights, Media, and Public Relations).
We work a hybrid schedule with an in-office requirement Monday-Wednesday and the option to work remotely on Thursday and Friday. Our office is located in Los Angeles, CA 90064.
- Drive strategy and execution of marketing campaigns to drive strategic objectives.
- Manage day-to-day operations of several ongoing cross-functional initiatives/projects.
- Use advanced understanding of data sources to translate insights into action.
- Work with Wonderful''s in-house creative agency to define creative, media, and PR strategies, providing direction for our marketing/creative campaigns related to new product launches.
- Develop integrated, multi-media marketing creative briefs and manage integrated campaigns.
- Responsible for annual campaign media plans (TV, digital, social, etc.) ensuring timely delivery and cost-effective execution.
- Work with international teams on the extension of TV campaigns and innovation items from the US to international markets.
- Provide thought leadership in developing practical solutions to complex quantitative and qualitative problems.
- Present marketing recommendations and plans to senior management and cross-functional teams.
- Assist in the onboarding, training and development of team members.
- Continuously manage and optimize a SKU portfolio. Recommend additions and discontinuations based on business objectives and consumer trends.
- Develop consumer and retailer-specific marketing programs to extend national campaigns, or seasonal opportunities.
- Build strong relationships within the sales organization to maximize impact of SKU level programs and sales support initiatives; assesses and build business solutions from a marketing perspective.
- Drive international category planning, including product launches, and market growth activities.
- 6+ years' relevant marketing experience or MBA with 3+ years' relevant marketing experience.
- Consumer packaged goods (CPG) industry experience required.
- Experience in international markets a plus.
- Understanding of the following areas: eCommerce, packaging, advertising, promotions, merchandising, media, social media, point-of-sale marketing.
- Experience working with syndicated data, preferably IRI or ACNielsen.
- Expert in Microsoft Excel, PowerPoint, Outlook.
- Cross-functional collaboration and relationship building skills.
- Strong interpersonal skills with the ability to persuade others.
- Displays strategic thought leadership and intellectual curiosity.
- Strong analytical, strategic, and creative problem-solving abilities with the ability to translate insights to action, spot trends, and read-out recommendations to senior management.
- Strong verbal, presentation, and written skills, including creative briefs and the ability to articulate an informed perspective.
- Strong project management skills and executional excellence that showcases attention to detail and adherence to deadlines.
- Bachelor's degree in marketing or related field.
Pay Range: $140,000 - $150,000 and may include a discretionary bonus. Final compensation will be dependent upon skills & experience.
Thriving Wellness Community: Access to top-notch medical coverage comprehensive vision and dental plans, and a 401k with match eligibility to secure your financial future and including:
24/7 online physician consultations
virtual mental health resources
life coaching
engaging employee community groups
cash rewards for healthy habits and fitness reimbursements
library of on-demand fitness videos
Career Advancement Opportunities: Unlock your potential with clear paths for career progression and internal mobility across our diverse family of brands and business units.
Focused Learning and Development: Grow as a leader with our dedicated Learning and Organizational Development department, offering extensive resources like People Manager and leadership training, webinars, and eLearning courses.
Empowering Mentorship Program: Connect with colleagues through our company-wide mentorship program to share goals, overcome challenges, and drive your career forward.
Continuous Improvement Training: Participate in training that empowers all employees to learn and implement concepts that drive significant, positive change in the workplace.
Building a Healthy Society: To date, our co-Founders Lynda and Stewart Resnick, through their foundations and The Wonderful Company, have invested more than $2.5 billion in education, health and wellness, community development, and sustainability initiatives across California's Central Valley, Fiji, and the world. In 2025, Wonderful ranked as #1 in PEOPLE's "100 Companies That Care" list and was named one of Fortune magazine's 100 Best Companies to Work For. To learn more about our corporate social responsibility efforts, visit csr.wonderful.com.
Giving Back to the Community: Make a difference with Wonderful Giving, allowing you to allocate company-provided funds to up to three charities of your choice, and join Wonderful Neighbor to contribute to group service projects within our local communities.
Wonderful Pistachios is the world''s largest vertically integrated pistachio processor and marketer. Grown in California''s Central Valley, our high-quality nuts can be found in stores nationwide and online under the flagship brands Wonderful Pistachios and Wonderful Pistachios No Shells. For more, visit: www.wonderfulpistachios.com, or follow us on Facebook, Instagram, and Twitter.
Wonderful Pistachios is part of The Wonderful Company, a successful, fast-growing privately held $6 billion company with 10,000 employees worldwide. The Wonderful Company's connection to consumers has health at its heart and giving back in its DNA. The company has a long-standing commitment to corporate social responsibility, including more than $1 billion invested in environmental sustainability; $65 million in charitable giving, education initiatives, and innovative health and wellness programs each year; and $143 million toward the construction of two charter school campuses in California's Central Valley. To view the current Corporate Social Responsibility report, visit csr.wonderful.com.
We've made Wonderful Pistachios America's fastest-growing snack brand. We've turned pomegranates and POM Wonderful into a worldwide phenomenon. Wonderful Halos is the No. 1 mandarin orange in America. FIJI Water is the No. 1 premium imported bottled water in America. JUSTIN Wine produces California's top-selling, high-end Cabernet Sauvignon. And Teleflora is the world's leading floral delivery service. To learn more about The Wonderful Company, its products and its core values, visit www.wonderful.com, or follow us on Facebook, Twitter and Instagram.
The Wonderful Company is an Equality Opportunity Employer that provides opportunities for advancement. We are committed to creating a diverse workforce that embodies a deep culture of acceptance, equity, and inclusion. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or other protected categories.
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The Wonderful Company LLC
Headquartered in Los Angeles, The Wonderful Company is a privately held $4.8 billion global company dedicated to harvesting health and happiness around the world through its iconic consumer brands. The company’s 7,800 employees worldwide are dedicated to bringing consumers everywhere the freshest, most wholesome pistachios, almonds, citrus and pomegranates; bottling the finest water and wines; and creating colorful bouquets that are sure to touch the heart. This commitment is reflected in the company’s market share: Wonderful Pistachios is America’s No. 1 tree nut brand and one of the top-selling salty snacks; Wonderful Halos is the No. 1 mandarin orange in America; POM Wonderful is the No. 1 100% pomegranate brand in America; FIJI Water is America's No. 1 premium bottled water brand; Teleflora is the No. 1 floral delivery service through local florists; and JUSTIN Wine has the No. 1 Cabernet Sauvignon in California. A 2016 Nielsen study evaluating the familiarity, quality, and momentum of more than 2,500 leading brands revealed that Wonderful Company products dominated the top 10 lists of consumers across all generations, more than any other consumer goods company.
The Wonderful Company’s connection to consumers has health at its heart and giving back in its DNA. The company has a long-standing commitment to corporate social responsibility, including more than $120 million invested in environmental technologies and sustainability research, $45 million in charitable giving and education initiatives every year, $30 million toward the construction of a new charter school campus in California’s Central Valley, and innovative health and wellness programs, including two new, free primary care clinics for employees and their dependents.
To learn more about The Wonderful Company, its products and core values, visit [1]www.wonderful.com, or follow us on [2]Facebook, [3]Twitter and [4]Instagram.
50 to 99 employees
Consumer Packaged Goods Manufacturing