Software Guidance & Assistance, Inc., (SGA), is searching for a
Product Content Strategist & Program Lead for a
contract assignment with one of our premier SaaS clients in San Jose, CA. Also open to remote.
Responsibilities:- Develop and manage the content strategy and editorial calendar for priority evangelism narratives, demos, videos, newsletters, social content, and thought leadership.
- Partner with Product, Product Marketing, Evangelism, and technical SMEs to translate complex technologies and product capabilities into clear, compelling narratives for enterprise audiences.
- Create and maintain hero narrative content, including presentations, demos, videos, visual storytelling, and reusable content assets.
- Manage video and demo production, including editing, packaging, publishing, and maintaining a regular content cadence.
- Repurpose and distribute high-value content across key moments and audiences, including internal field teams.
- Manage production of the team newsletter, content toolkits, and other recurring communications.
- Establish and manage content program processes, including briefs, templates, repositories, review workflows, production tracking, and publishing.
- Support program coordination across priority initiatives, including status reporting, stakeholder management, QA, and consistency across the demo and content library.
- Track content performance and engagement to identify opportunities for optimization, amplification, and reuse.
Required Skills:- Strong content strategy, editorial planning, and narrative development skills, with the ability to turn complex technology and SME input into compelling stories.
- Excellent writing, visual design, presentation, and content creation skills, with strong attention to craft and detail.
- Demonstrated ability to create polished presentations, videos, demos, and other executive- and customer-facing content.
- Strong program management and organizational skills, with experience managing content calendars, production workflows, multiple stakeholders, and deadlines.
- Ability to take work from rough SME input through polished execution, publication, and distribution with minimal supervision.
- Strong cross-functional collaboration and stakeholder-management skills.
- Working knowledge of social media and content-distribution best practices, particularly for B2B and technical audiences.
- Ability to quickly understand AI, APIs, workflows, and emerging technologies sufficiently to collaborate with technical experts and communicate their value.
- Experience with generative AI and modern content creation tools preferred.
- Adobe product, enterprise marketing, technical demo, and/or creative technology experience is a plus.
- Bachelor's degree required. MBA preferred, or equivalent professional experience.
- 7+ years of relevant experience in content strategy, product storytelling, product marketing, editorial strategy, technical marketing, or a related discipline preferred.
- Portfolio or work samples demonstrating strong narrative, visual storytelling, presentation, and content execution capabilities strongly preferred.
SGA is a technology and resource solutions provider driven to stand out. We are a women-owned business. Our mission: to solve big IT problems with a more personal, boutique approach. Each year, we match consultants like you to more than 1,000 engagements. When we say let's work better together, we mean it. You'll join a diverse team built on these core values: customer service, employee development, and quality and integrity in everything we do. Be yourself, love what you do and find your passion at work. Please find us at
https://sgainc.com/ .
SGA is an Equal Opportunity Employer and does not discriminate on the basis of Race, Color, Sex, Sexual Orientation, Gender Identity, Religion, National Origin, Disability, Veteran Status, Age, Marital Status, Pregnancy, Genetic Information, or Other Legally Protected Status. We are committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, and our services, programs, and activities. Please visit our company
EEO page to request an accommodation or assistance regarding our policy.