Senior Global Creator Programs Manager

About Us

Twitch is the world's biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It is where thousands of communities come together for whatever, every day.

We're about community, inside and out. You'll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We're on a quest to empower live communities, so if this sounds good to you, see what we're up to on LinkedIn and X, and discover the projects we're solving on our Blog. Be sure to explore our Interviewing Guide to learn how to ace our interview process.

About the Role

The Sr. Global Creator Programs Manager owns the end-to-end execution of Twitch"s global scaled creator activation program, a structured system that recruits, develops, and retains creators through community-driven programming and milestone-based progression. You"ll build and operate the program"s infrastructure, work with a distributed team of regional community leads, and drive creators toward meaningful retention milestones. Working cross-functionally with Partnerships, Product, Engineering, Business Development, and Marketing, you"ll deliver against ambitious membership and retention targets, then report program performance to senior leadership.

You will report to the Sr. Manager of Global Creator Programs and you can work from Twitch's headquarters in San Francisco, CA; or from one of our hub locations in Seattle, WA; Irvine, CA; or New York City, NY - with West Coast (PST) working hours.

You Will

• Own the operational strategy and execution of the scaled retention program: community infrastructure, progression systems, and cohort-based programming
• Work closely with a team of contract-based regional community leads driving community operations, programming facilitation, and cohort support across priority markets

Design and run rolling cohort programs, including facilitator management and educational programming (webinar series, office hours)

Develop and execute regional go-to-market plans to drive program membership and creator activation

Own the creator verification pipeline, ensuring participants meet eligibility criteria and represent active, authentic creators

Define, track, and report program success metrics: membership, conversion, retention milestones, and time-to-graduation (how long a creator takes to complete the program)

Identify and mitigate program risks early, iterating on program design based on creator feedback and performance data

Perks

• Medical, Dental, Vision & Disability Insurance
• 401(k)
• Maternity & Parental Leave
• Flexible PTO
• Amazon Employee Discount

About the team

The Global Partnerships team lies at the heart of Twitch. Our team is dedicated to serving streamers in our Twitch Partner Program from around the world. Our partner managers are custodians of meaningful and enduring relationships with our Partners. Our operations managers lead the execution and efficiency of critical processes used to support the Partner experience. Our program managers design and implement initiatives that acknowledge and enable Partner success. Collectively, we shape and evolve the Partner Program with meticulous care. Every decision is guided by the diverse needs of our streamers, who are the essence of Twitch"s success.