Senior Living Sales Specialist

Grow with Purpose. Build Relationships. Sustain a Thriving Community.

At Resort Lifestyle Communities (RLC) - Towne Center Retirement, we are seeking a relationship‑driven, consultative sales professional who is passionate about connecting with people, guiding important life decisions, and helping a community grow and thrive.

This role is ideal for someone who can thoughtfully drive occupancy forward while building a strong foundation for long-term success, including maintaining high occupancy and developing a healthy waitlist.

Your focus will include:

Growing occupancy toward and within the 95-100% range Creating sustainable demand through a strong prospect pipeline and waitlist Delivering a personalized, relationship-first sales experience Building meaningful connections with prospects, families, and local partners

What You'll Do

Drive & Sustain Occupancy Growth

Execute a strategic sales and marketing plan to increase and stabilize occupancy Balance near-term move-ins with long-term pipeline and waitlist development Maintain consistent, thoughtful follow-up with prospects based on readiness and timing Keep CRM accurate and up to date to reflect relationship progress and next steps

Deliver a Consultative, Relationship-Focused Experience

Conduct welcoming, personalized tours that focus on lifestyle fit and individual needs Build trust with seniors and their families through empathy, patience, and understanding Guide prospects through decision-making at a pace that feels comfortable and informed

Build & Nurture Lead Sources

Develop lasting relationships with referral partners, including:

Senior living professionals Community organizations Local influencers and service providers

Participate in outreach, events, and networking to create consistent, high-quality interest Cultivate future residents early to develop a strong waitlist Contribute to Ongoing Success

Monitor key metrics such as occupancy trends, pipeline health, and conversion timelines Partner with leadership to adjust strategies based on community needs Provide consistent updates on prospect engagement, outreach efforts, and opportunities

What We're Looking For (REQUIRED) This role is best suited for someone who thrives in a relationship-first environment while still understanding how to move prospects forward with intention.

2+ years of relationship‑driven, consultative sales experience Demonstrated ability to:

Grow or maintain occupancy Manage a sales pipeline with consistent follow-up Build trust with clients through longer decision cycles

Key Skills & Strengths

Strong relationship builder with a thoughtful, consultative approach Ability to balance patience with forward momentum High emotional intelligence when working with seniors and families Organized and consistent with CRM and follow-up practices Comfortable with outreach and engagement, with a focus on quality over volume

Work Requirements

Tuesday-Saturday schedule, with occasional evenings and events Reliable transportation for outreach and community engagement Ability to stay active while conducting tours and interacting throughout the day

Benefits for Full-Time Employees

Competitive compensation and benefits Access your pay anytime $341 benefit stipend per pay period to apply toward:

Health, Dental, Vision Life Insurance Short- & Long-Term Disability HSA, FSA, LSA Accident & Hospital Indemnity Legal & Identity Theft Protection

Paid Time Off 401(k) with employer match

Apply today and our Talent Acquisition Team will be in touch soon!

EOE/ADA #urgent #LI-CZ1