Job Description
About the Job:
Responsible for the enhancement and development of our Field Martech stack, with a special focus on platforms that support our social media efforts. Responsible for the success of these capabilities (either an in-house solution or a vendor-hosted tool) along with driving requirements of new tools and enhancements to existing tools, such as web, social, and events. A trusted partner that works cross-functionally across the organization building strong relationships with Marketing, Product, and Engineering to advance core projects and initiatives.
What You'll Do:
Lead, maintain, troubleshoot and evolve our social media platform, supported by our current vendor - Sprinklr.
Help define what the future field MarTech roadmap needs to be by interviewing stakeholders and integrating into the enterprise roadmap.
Gather technical requirements and deliver requirements to our implementation teams, develop user stories, define testing criteria, and partner with business stakeholders on UAT testing.
Build and manage relationships with internal stakeholders to support the use and promotion of our marketing tools and lead multiple vendor partnerships.
Monitor, review, and recommend marketing technology stacks for enhanced field engagement and track overall field usage.
Work across marketing, product, and engineering to develop a best-in-class MarTech stack, technical strategy and field MarTech roadmap. Evaluate and align the marketing technology stack to the sales funnel and identify gaps and redundancies.
Stay ahead of technology trends and industry best practices, have a growth mindset to educate yourself, and influence others to seek best-in-class solutions to solve business challenges.
Partner with other business and technology strategists to develop use cases to define business needs and identify opportunities for improvement or increased adoption.
Partner with enterprise stakeholders including legal, privacy, internal business and technology strategists who drive our Field MarTech relationships and third-party marketing and advertising agencies.
What You'll Bring to the Role:
Bachelor's degree in business, marketing, technology, or related field.
Minimum of 6 years’ experience supporting or executing marketing technology solutions.
A strong understanding of business-to-consumer marketing practices, digital marketing, and customer online experience.
Knowledge of web and mobile technologies and familiarity with how the digital ecosystem is evolving.
Knowledge or experience with any of the following a plus: social media platforms (Sprinklr, Hearsay Social), event management platforms (cVent), web analytics (google analytics, Abobe), SEO, Local Listings Management, website CRM systems, or front-end web development languages (html, javascript, css).
Outstanding communicator and comfortable interacting with a diverse group of technical and non-technical people.
Organized with ability to handle multiple projects with limited supervision.
Excellent attention to detail.
Demonstrated ability to solve complex problems using in-depth analysis and best practices to develop new perspectives on existing solutions or create new, inventive and enduring solutions.
Skills You'll Have:
Applies a customer first mindset to design and continuously improve solutions, systems, processes, and services that support enterprise strategy, impact critical business outcomes, and drive organizational success.
Formulates strategies to be used to convey complex information about services, products, systems, or processes to targeted audiences; communicates and liaises between technical and non-technical audiences.
Organizes and compares various aspects of a situation to comprehend and identify key or underlying complex issues through the use of quantitative data and analysis; leverages strong business acumen, problem solving, and interpersonal skills to think critically about situations from multiple perspectives and consistently seeks ways to improve processes
Connects with stakeholders to understand and gain specific information to help resolve customer problems in a given domain. Communicates effectively intent to customers, solicits customer requirements, utilizes domain knowledge and collaborates with the right stakeholders
#LI-Hybrid
Compensation Range:
Pay Range - Start:
$89,360.00Pay Range - End:
$134,040.00Geographic Specific Pay Structure:
Structure 110:
$98,320.00 USD - $147,480.00 USDStructure 115:
$102,800.00 USD - $154,200.00 USDWe believe in fairness and transparency. It’s why we share the salary range for most of our roles. However, final salaries are based on a number of factors, including the skills and experience of the candidate; the current market; location of the candidate; and other factors uncovered in the hiring process. The standard pay structure is listed but if you’re living in California, New York City or other eligible location, geographic specific pay structures, compensation and benefits could be applicable, click here to learn more.
Grow your career with a best-in-class company that puts our clients' interests at the center of all we do. Get started now!
Northwestern Mutual is an equal opportunity employer that welcomes talented individuals of all backgrounds. We are committed to creating and maintaining an environment in which each employee can contribute creative ideas, seek challenges, assume leadership and continue to focus on meeting and exceeding business and personal objectives.
FIND YOUR FUTURE
We’re excited about the potential people bring to Northwestern Mutual. You can grow your career here while enjoying first-class perks, benefits, and our commitment to a culture of belonging.
- Flexible work schedules
- Concierge service
- Comprehensive benefits
- Employee resource groups
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Numbers & Facts
| Location | Germantown, WI |
| Industry | Financial Services |
| Salary | $89,360–$134,040 Per Year |
| Company Size | 5,000 to 9,999 employees |
| Year Founded | 1857 |
| Website | https://www.northwesternmutual.com/ |
About Company
Who We Are
What we believe.We believe relationships are built on trust. That our lives and our work matter. And that doing what’s right is good for everyone — our clients, our employees, our financial representatives and our communities.
These beliefs launched our company nearly 160 years ago. Today, they’re just a few of the reasons why people choose to build careers at Northwestern Mutual.
That means we’ll be here for the millions of people who are counting on us—our clients, our employees, our financial representatives and our communities.
We care.We make a positive difference in our communities. Nationally, thousands have benefited from our support of research and programs to fight childhood cancer. Each year, our Foundation, employees and financial representatives donate time, talent and financial support to causes they’re passionate about.
Why Work Here
We’re strong and growing.In a company with such a long and storied history, this may be the most exciting and important time to be a part of Northwestern Mutual. We’re strong, innovative and growing. And we want you to grow with us.
We invest in our people.We provide opportunities for employees to grow themselves, their careers, and, in turn, our business. Movement around the company is encouraged and we help our people build meaningful, long-term careers.
Be part of building our future.We’re expanding our campus in downtown Milwaukee overlooking Lake Michigan. The Northwestern Mutual Tower and Commons will include a state-of-the-art employee Learning Institute, and will feature a natural light-filled, 21st century work environment. This signature development reinforces our commitment to job growth, attracting top talent and drawing new business to Milwaukee.
Enjoy Milwaukee.Located on beautiful Lake Michigan, Milwaukee offers a perfect balance of big city and small town living. Home to Summerfest, the world’s largest music festival, Milwaukee has a thriving music scene, a celebrated annual film festival and vibrant performing arts community. Professional sports teams include the Milwaukee Brewers, Milwaukee Bucks and other major teams. And outdoor family fun is easy here. An extensive urban bike path network links our lakefront parks, beaches and other recreational hotspots.
Our Culture
We are always evolving.At Northwestern Mutual, our employees, and our business, are always evolving. We are agile and continuously learning and improving. We have a work environment that empowers problem solving and encourages innovation—you will make an impact here.
We do what’s right.Our “do-what’s-right” value is pervasive. We ask ourselves: “Is this in the best interest of our clients? Our employees? Our financial representatives?” Acting on this value improves our clients’ experience, and makes Northwestern Mutual a better place to work.
We recognize and develop possibilities in our people.Onsite training and leadership development programs help employees succeed and grow. We also sponsor learning opportunities outside the company to help employees stay current in their fields, network with peers and gain external perspective.
Diversity makes us better.We believe diversity and inclusion cultivate creativity, innovation and a better experience for our clients. That’s why we recruit and grow people who bring unique perspectives, ideas, beliefs and cultural backgrounds.
Skills
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