Strategic Sales Manager (West)

What You’ll Do: 

• Develop and execute account strategies in collaboration with the sales team to drive performance across key customers, national programs, and local agreements. 

• Partner with Finance, Marketing, and other cross-functional teams to design tools and initiatives that improve pricing, programming, and overall business outcomes. 

• Identify growth and retention opportunities by analyzing market trends, competitive dynamics, and customer data to inform strategic decisions. 

• Build and nurture relationships with internal stakeholders and executive-level customer contacts to influence business outcomes and strengthen long-term partnerships. 

• Lead collaboration and partnership efforts, aligning strategies and resources to maximize ROI and expand the company’s reach. 

• Translate complex data into actionable insights through reporting and performance tracking tools that support sales strategy and execution. 

• Support strategic contracting by targeting GPO/IDN agreements and competitive conversions to unlock new business and protect existing revenue. 

• Actively contribute to the VB Spine’s commercial strategy, bringing a voice of the customer and marketplace intelligence to internal planning. 

• Mentor and train sales and marketing personnel in strategic tools, messaging, and business planning to elevate team effectiveness. 

• Serve as a strategic advisor and thought partner to senior leadership, influencing initiatives that shape growth, innovation, and operational excellence. 

• This role requires approximately 35-40% travel.

What You Bring: 

• Bachelor’s degree + 5 years of work experience, sales highly preferred OR  

• High school diploma + 8 years of relevant work experience  

• Spine industry and contract experience strongly preferred 

• A self-starter attitude with confidence to work independently and anticipate customer needs 

• Excellent analytical and organizational skills 

• Excellent interpersonal, verbal, and written communication skills 

• Demonstrated effective project management skills 

• Ability to build relationships and influence different groups 

Why VB Spine? 

We believe in growing talent from within. At VB Spine, join a high-performing team, benefit from peer and executive mentorship, and shape strategy in the dynamic field of medical sales—positioning yourself to influence growth and innovation across the organization. 

Compensation: 
Pay for this role is competitive and based on experience, with additional factors like territory requirements, qualifications, and performance taken into account. The typical pay range for this position is $160,000 – $180,000 annually, with potential for bonuses and incentives plus benefits. 

VB Spine reserves the right to offer compensation outside of this listed range. Final compensation is determined on a case-by-case basis and considers a variety of factors including experience level, skillset, and market conditions.  

Benefits include: 

• Comprehensive health, dental, and vision insurance 

• 401(k) with company match 

• Paid time off (PTO) and holidays 

• Ongoing training and professional development opportunities 

• Opportunity to grow within a fast-paced, dynamic company