About Evolution Hospitality As the dedicated lifestyle vertical at Aimbridge, Evolution Hospitality creates distinct lifestyle experiences and drives performance throughout our curated collection of independent, luxury, boutique, lifestyle, and soft brand hotels, as well as restaurants, bars, and lounges throughout North America. Push past the lively scene of Bourbon Street and walk into a hushed haven of gilded details, Belle Epoque-style, polished marble and a warm welcome that is pure Louisiana.