Cambridge, MA30+ days ago
Evolve access strategies for products in a highly competitive access landscape • Deliver impactful value propositions, messaging, and promotional materials (both branded and unbranded) tailored to key customer segments (e.g., payers, IDNs, GPOs) • Champion pull-through activities to ensure access is being optimized at the territory level • Lead pricing and contracting strategies for payers and providers, ensuring market competitiveness and optimal access • Execute strategies for buy-and-bill environments, including physician-administered settings • Partner with medical and HEOR to support the development of evidence generation plans aligned with payer needs • Drive competitive intelligence activities to inform access strategies and positioning • Monitor evolving reimbursement and policy landscapes and integrate insights into access strategies • Drive cross-functional collaboration across global value and access and several U.S. teams including pricing, HEOR, trade & distribution, field access, medical regulatory, legal, training, and commercial brand marketing/sales/reimbursement teams • Coach and develop future market access marketing talent. • Bachelor's degree required, MBA preferred • Minimum 10+ years of experience in U.S. market access, payer marketing, pricing, or related fields within the pharmaceutical or biotech industry • Strong understanding of buy-and-bill reimbursement pathways, including provider dynamics and payer policy considerations • Strong knowledge of payer landscape, policy trends, trade & distribution models, and pricing frameworks • Exceptional leadership and cross-functional team management skills • Strategic mindset with strong analytical and communication capabilities • Ability to operate in a fast-paced, dynamic environment with a high degree of ownership and accountability.