Using its universal framework of connected data, connected intelligence and connected experiences, OPM provides services that include data-driven product / service design, technology strategy and implementation, CRM / loyalty strategy and activation, econometric and attribution modelling, technical and business consulting and digital experience design and development. The combination of Credera’s transformation consulting expertise and LeapPoint’s award-winning Adobe capabilities, integrated into Omnicom’s leading connected capabilities in media, creative, commerce, data, and identity solutions, offers comprehensive, end-to-end transformations at enterprise scale.