The Instructional Media Specialist plans, directs, shoots, edits, and produces professional instructional media, including documentary-style field productions, instructional demonstrations, interview recordings, faculty-led instructional video with integrated teaching graphics, and motion-graphics-based instructional media. The Instructional Media Specialist is responsible for the ownership, operation, and continuous improvement of the university's academic video production and instructional media ecosystem, ensuring that video functions as a reliable, accessible, and pedagogically sound core teaching medium across Webster University's online and continuing education digital learning initiatives.