Experience with platforms such as Salesforce Media Cloud or similar media-sales platforms, CRM/CPQ, order management systems, ad servers, DSPs, onsite sponsored-product/display platforms, clean rooms, data warehouse platforms and BI/reporting tools. Evaluate AdTech platforms, vendors and emerging technologies, including CRM/CPQ, retail media platforms, order management systems, ad servers, demand-side platforms, onsite media solutions, clean rooms, measurement and attribution tools.