Public relations: Write and proofread professional press releases, media advisories, and talking points that effectively communicate key organizational news, events, and positions to the media; participate in and track outreach activities of staff, including speaker's bureau, tabling, and tours. Web content: Create, update, and optimize written content for the organizational website, including blog posts, landing page copy, mission/program descriptions, and calls-to-action, ensuring SEO best practices are followed; manage interaction with website audience.