Knowledge/experience with Google Marketing Platform and Mobile Measurement Platforms like Branch, Appsflyer, Firebase, and Kochava Experience with Conversion API implementation across different social platforms Skills in QA'ing ad tags and conversion tags in a browser environment or tag diagnostic tool are pretty key Proficient in Microsoft Office suite, particularly PowerPoint and Excel (it's all about filtering and pivoting) Additional information Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. Support the media and creative teams to activate digital campaigns (display, video, social, mobile, gaming and programmatic) Co-lead strategic conversations with client and media teams around technology integrations that can improve efficiency, range or quality of data, or support new media Support Associates in the basic aspects of the trafficking process, including connecting placements to creatives, setting up consistent configurations, and collecting clean data.