Taking its name from the infamous golden-hued roses of the Lone Star State, as well as the joyful style that the brand is known for, the Yellow Rose by Kendra Scott collection is a boutique approach to jewelry, apparel, and home goods that celebrates the rich ranch culture of the American Southwest. Born out of love for her family's Texas ranch and the connection, tranquility, and adventure it brings, Yellow Rose by Kendra Scott is the latest extension of the Kendra Scott brand.