This role leads all proactive and reactive sales efforts, marketing initiatives, event management, and event operations to maximize venue utilization, profitability, and client satisfaction across Sportsman's Park, Heritage at Sportsman's Park, State Farm Stadium-related events, and other managed venues. Complementing the events at State Farm Stadium, Insignia Event Services exclusively manages Sportsman's Park and Heritage at Sportsman's Park, offering flexible venues for everything from pre-game activities and tailgating to concerts, festivals, corporate events, and graduations.