Direct experience with on-site Influencer activations Knowledge of offline and online space, with a strong understanding of the relationship between brand, media, and consumer Working knowledge of online performance tracking and brand measurement tools A self-starter who loves collaboration and is open to feedback, comfortable working independently as well as influencing cross-functional teams Strong organizational skills and attention to details, while juggling multiple projects and timelines Comfortable working in a startup environment, creating organization and processes where none may exist Knowledge of all major social platforms and recent trends on Instagram, Facebook, Pinterest, TikTok, Twitter, YouTube, and more Bachelor's degree or equivalent experience Additional information Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. Responsibilities Be accountable for the overall success of Influential's social campaigns Build and execute creator strategies specific to campaigns, refine current success metrics, and introduce new success metrics Support training of all aspects of planning and audience reporting, use of research tools, as well as the development of writing and presentation skills Liaise between the campaign management team and other key internal groups on each account (account management, research/analytics, operations) to ensure client needs are being met Oversee Influencer "casting", negotiation, contracting and content management across different brand campaigns.