The Hertz Corporation operates the Hertz, Dollar Car Rental, Thrifty Car Rental brands in approximately 9,700 corporate and franchisee locations throughout North America, Europe, The Caribbean, Latin America, Africa, the Middle East, Asia, Australia and New Zealand. Control the flow of cars in and out of the "Big Lot" for maintenance, in service, auction, car sales, etc., marking cars with "hats" indicating appropriate fleet status.