Monitor and troubleshoot Sales-facing CRM data discrepancies, synchronization issues, workflow errors, reporting inconsistencies, and user-experience problems; partner with the Marketing CRM counterpart and technical owners when issues affect shared data or processes. The analyst owns Sales-facing HubSpot processes, pipelines, dashboards, workflows, governance, and user enablement while partnering with Sales, Marketing, IT, Data, Finance, Customer Service, and other business teams.