Develop campaign platforms that express high-level brand strategy and multichannel briefs that bring them to life, spanning TV, audio, organic social, influencer, brand partnerships, podcasts, PR, executive comms, paid social, CRM, events, and other channels. This newly created role, reporting to the VP of Brand & Integrated Marketing, needs someone who knows how to build from the ground up, prioritize with discipline, influence without always having direct authority, and effectively deploy AI in a fast-paced, high-volume environment.