Integrate Consumer Programs: Lead the development of fully integrated, consumer-facing programs and drive key brand marketing initiatives in alignment with a unified sales and commercial plan (inclusive of digital experience, community and sports marketing, events, branded space, PR, etc.). What You'll Do: The Atomic Sales & Marketing Director is responsible for driving sales growth in the United States by developing and executing an annual go-to-market strategy that integrates high-impact marketing campaigns, sales leadership, and strong brand positioning.