NewBusiness Operations Manager JobotBusiness Operations ManagerLakewood, CA$90,000–$140,000 / yearPreferred candidate will have 5 or more years of progressively responsible experience in executive support, chief of staff support, office operations, program management, consulting, communications, analysis, or a comparable executive office environment. Information collected and processed as part of your Jobot candidate profile, and any job applications, resumes, or other information you choose to submit is subject to Jobot's Privacy Policy, as well as the Jobot California Worker Privacy Notice and Jobot Notice Regarding Automated Employment Decision Tools which are available at jobot.com/legal.
NewCentral Operations Manager Herc Rentals IncCentral Operations ManagerFoothill Ranch, CA$87,000–$105,000 / yearThe Central Operations Manager commands a team of Central Reservation Coordinators, Central Trucking Dispatchers, and a Field Service Dispatcher with dotted line reporting of pooled drivers and field service mechanics. The Central Operations Manager manages the activity in Central Trucking, Central Ordering, and Central Field Service Dispatch and well as responsibility for all costs and P&L statements for the shared cost center/ pool.
International Operations Director Archer Travel Service, Inc.International Operations DirectorLos Angeles, CA$90,000–$120,000 / yearFull timeThis executive-level position reports directly to senior management and is responsible for improving operations, driving financial performance, and leading our international teams. Archer Travel is seeking an experienced International Operations Director to oversee our travel businesses in Mexico City, Madrid, and Australia.
NewOperations Manager for Fire Alarm and Security JobotOperations Manager for Fire Alarm and SecurityLos Angeles, CA$140,000–$180,000 / yearInformation collected and processed as part of your Jobot candidate profile, and any job applications, resumes, or other information you choose to submit is subject to Jobot's Privacy Policy, as well as the Jobot California Worker Privacy Notice and Jobot Notice Regarding Automated Employment Decision Tools which are available at jobot.com/legal. It has grown into one of the largest family‑operated security and fire‑protection providers in the country, serving a wide range of commercial, retail, government, corporate, and residential clients.
NewOperations Manager United RentalsOperations ManagerDowney, CA$76,820–$115,230 / yearThe actual pay rate offered to candidates varies depending upon a wide range of factors including specific position, education, training, experience, skills, and ability. We're an award-winning company (recently named a Glassdoor Best Place to Work in 2026) that truly cares about our people - That's why we offer best-in-class benefits and perks that will support you and your family.
Transit Operations Training Coordinator City of GardenaTransit Operations Training CoordinatorGardena, CA$77,184–$98,520Full timeAND Five (5) years’ experience in the operation of motor coaches comparable to those operated by the City’s transportation department with a public or private transit agency and prior experience instructing adults in a formal training program, such as behind the wheel instruction and classroom instruction OR three (3) years of supervisory experience in public or private transit. Ability to develop and write training materials and design course curriculum; maintain records and prepare reports; instruct and train employees in the safe operation of Agency vehicles; and evaluate the performance of students and veteran coach operators.
NewDirector of Operations UlineDirector of OperationsOntario, CA$300,000–$375,000 / yearBuild, develop and lead a team of 700+ employees, including senior leaders, with a focus on performance, accountability and long-term talent development. Strong background in operational leadership, performance management and data-driven decision making in a fast-paced, high-performance environment.
NewAssistant Food and Beverage Operations Manager Marriott International, IncAssistant Food and Beverage Operations ManagerSan Juan Capistrano, CA$28.35–$30.292-year degree from an accredited university in Food Service Management, Hotel and Restaurant Management, Hospitality, Business Administration, or related major; 1 year experience in the food and beverage, culinary, or related professional area. Each hotel is thoughtfully chosen for its quality, originality, bold character, and ability to offer today’s traveler a range of unique experiences suited to their individual sense of style and adventure.
Assistant Director, Business Information Security Officer MetroLINKAssistant Director, Business Information Security OfficerLos Angeles, California$129,971–$201,455 / yearFull timeThe Southern California Regional Rail Authority (SCRRA), operator of the METROLINK Commuter Rail System, is seeking a Assistant Director, Business Information Security Officer (BISO) who will understand the key assets and processes, define and evolve cybersecurity strategy, identify and evaluate risks and controls, and suggest incremental controls or risk mitigation strategies where necessary. Work may also be conducted in outdoor environments, at construction sites, Railroad Track and Right-of-Way environments, and warehouse environments, with possible exposure to individuals who are hostile or irate, moving mechanical parts, and loud noises (85+ decibels, such as heavy trucks, construction, etc.).
Regional Operations Manager - Climate Control Sunbelt RentalsRegional Operations Manager - Climate ControlCarson, CA$81,951–$112,682.90 / yearA criminal history may have a direct, adverse, and negative relationship with your employment potentially resulting in the withdrawal of a conditional offer of employment for roles that involve direct contact with the public, handling sensitive customer and financial information, or operating vehicles and/or heavy machinery. Responsible for addressing identified areas of operational efficiencies and completing exercises relating to: safety, health, vehicles, underperforming fleet, team member changes, and other similar tasks.
NewOperations Manager JobotOperations ManagerSanta Ana, CA$110,000–$150,000 / yearInformation collected and processed as part of your Jobot candidate profile, and any job applications, resumes, or other information you choose to submit is subject to Jobot's Privacy Policy, as well as the Jobot California Worker Privacy Notice and Jobot Notice Regarding Automated Employment Decision Tools which are available at jobot.com/legal. With a supportive team environment, meaningful autonomy, and clear paths for growth, we offer the stability of an established organization combined with the energy and impact of a close-knit engineering culture.
Sales and Operations Management Trainee PenskeSales and Operations Management TraineeSun Valley, CA$3–$4 / hourFull timeWillingness to travel as necessary within the district (customers yards, close geographical area and training sites), work the required schedule, work at the specific location required, complete Penske employment application, submit to a background investigation (to include past employment, education, and criminal history) and drug screening are required. Penske will introduce you to our sales processes, leading-edge technology and winning company culture through ongoing training and mentoring to help cultivate the skills and expertise you need to succeed in all aspects of our business: sales, operations, finance, customer service, technology and more.
NewOperations Dock Supervisor Forward AirOperations Dock SupervisorCompton, CA$70,304–$71,500 / yearThe Operations Supervisor will provide planning for, direction to, and will control available resources associated with the timely, damage-free, and safe loading/unloading of freight on assigned shifts. In addition, we offer truckload brokerage services, including dedicated fleet services, and intermodal, first and last-mile, high-value drayage services, both to and from seaports and railheads, dedicated contract and Container Freight Station warehouse and handling services.
Vice President of Operations (West Coast) Mitchell MartinVice President of Operations (West Coast)Los Angeles, CA$175,000–$220,000 / yearBy applying for this job, you agree to receive AI-generated calls, text messages, and/or emails from Mitchell Martin Inc and its affiliates and contracted partners at various frequency through traditional and automated methods. Vice President of Operations (West Coast) - Los Angeles, CA (Onsite) - Full Time - $175,000-$220,000 Per Year.
NewVP of Operations JobotVP of OperationsSanta Ana, CA$230,000–$350,000 / yearInformation collected and processed as part of your Jobot candidate profile, and any job applications, resumes, or other information you choose to submit is subject to Jobot's Privacy Policy, as well as the Jobot California Worker Privacy Notice and Jobot Notice Regarding Automated Employment Decision Tools which are available at jobot.com/legal. VP of Operations — Aerospace & Defense Manufacturing (Machining, Composites & Complex Assembly) — $220k to $280k Base + Bonus — Santa Ana, CA / Onsite — Tier 1 Aerospace Supplier.
NewFoodservice Business Development Manager JobotFoodservice Business Development ManagerRancho Cucamonga, CA$90,000–$105,000 / yearInformation collected and processed as part of your Jobot candidate profile, and any job applications, resumes, or other information you choose to submit is subject to Jobot's Privacy Policy, as well as the Jobot California Worker Privacy Notice and Jobot Notice Regarding Automated Employment Decision Tools which are available at jobot.com/legal. What began with importing authentic Italian extra virgin olive oil has grown into a trusted, second-generation company offering a full line of specialty oils to customers across the industry.
NewAR & Credit Operations Consultant JobotAR & Credit Operations ConsultantSan Clemente, CA$35–$45 / hourInformation collected and processed as part of your Jobot candidate profile, and any job applications, resumes, or other information you choose to submit is subject to Jobot's Privacy Policy, as well as the Jobot California Worker Privacy Notice and Jobot Notice Regarding Automated Employment Decision Tools which are available at jobot.com/legal. In this position, you will work as an integrated member of the team, helping maintain business continuity, support critical AR and credit functions, identify process improvement opportunities, and provide a fresh perspective on existing workflows.
NewEngineering Operations Manager Phoenix MecanoEngineering Operations ManagerMontclair, CAWe are seeking a hands-on site leadership professional who enjoys building teams, launching production, solving technical challenges, and helping a new manufacturing operation scale successfully. Qualifications · Bachelor’s degree in Mechanical Engineering, Electrical Engineering, Industrial Engineering, or a related technical field required; Master’s degree in Engineering, Operations Management, or Business preferred.
NewWire Operations Specialist JobotWire Operations SpecialistSeal Beach, CA$25–$31 / hourInformation collected and processed as part of your Jobot candidate profile, and any job applications, resumes, or other information you choose to submit is subject to Jobot's Privacy Policy, as well as the Jobot California Worker Privacy Notice and Jobot Notice Regarding Automated Employment Decision Tools which are available at jobot.com/legal. The Wire Operations Staff 1 processes incoming and outgoing domestic, international US dollar and foreign currency wire transfers.
Aerospace Operations Manager in Brea, CA Kinetic Personnel GroupAerospace Operations Manager in Brea, CABrea, CAKPG is partnering with an aerospace manufacturing company in the Brea area seeking an experienced Operations Manager to oversee manufacturing operations and drive operational efficiency across production, machining, assembly, engineering support, and continuous improvement initiatives. The Operations Manager will support day-to-day manufacturing performance while helping improve throughput, workflow optimization, production scalability, and cross-functional collaboration.
NewTechnical Business Systems Analyst JobotTechnical Business Systems AnalystPasadena, CA$110,000–$150,000 / yearInformation collected and processed as part of your Jobot candidate profile, and any job applications, resumes, or other information you choose to submit is subject to Jobot's Privacy Policy, as well as the Jobot California Worker Privacy Notice and Jobot Notice Regarding Automated Employment Decision Tools which are available at jobot.com/legal. This role works closely with operations, engineering, and end users to gather requirements, improve workflows, support software rollouts, and ensure successful implementation of business systems.
Night Operations Supervisor United RentalsNight Operations SupervisorIrvine, CA$33.50–$50.25 / hourBy working closely with the Branch Manager, you will provide the supervision needed to ensure safety, branch metric performance and Rental Flow efficiency, while contributing world-class sales and customer service support. Support all aspects of sales and customer service to ensure world class service and operational excellence, including processing rental quotations, reservations and contracts in compliance with company policies and procedures.
NewDirector, M&A Procurement Operations Strategy KPMGDirector, M&A Procurement Operations StrategyLos Angeles, CA$176,320–$433,090 / yearCreate insights related to the clients strategic and financial ambitions, including identifying the underlying value proposition and challenging the clients working capital/cash flow objectives through structured data analyses, identification of operational risks and driving efficiencies. If you're looking for a firm with a strong team connection where you can be your whole self, have an impact, advance your skills, deepen your experiences, and have the flexibility and access to constantly find new areas of inspiration and expand your capabilities, then consider a career in Advisory.
Retail Service and Operations Manager Goodwill Southern CaliforniaRetail Service and Operations ManagerLos Angeles, CAUnder the direction of the Site Manager, this role ensures seamless operations, outstanding customer and donor experiences, and strong team performance — all while advancing our mission of Transforming Lives Through the Power of Work. Goodwill Southern California is seeking a Retail Service & Operations Manager to help lead one of our retail stores, boutiques, or attended donation centers.
Franchise Business Consultant-Senior Care Amada franchise incFranchise Business Consultant-Senior CareSan Clemente, CA$80,000–$90,000 / yearYou'll partner directly with franchise owners to help them strengthen operations, increase profitability, improve caregiver recruitment and retention, grow revenue, and deliver exceptional care experiences. Minimum of 5 years of experience in business consulting, franchise support, multi-unit operations, healthcare operations, business development, sales leadership, or operational management.
NewTeam Captain On Field Operations DICK'S Sporting GoodsTeam Captain On Field OperationsEl Segundo, CA$52,500–$66,500 / yearIncludes developing effective schedules for direct reports and making adjustments as needed to meet athlete traffic demands while also ensuring successful completion of operational and merchandising initiatives. When sole leader in building, act as Head Coach and perform general store oversight including opening and closing procedures, Front End and Cash Office functions, teammate supervision, etc.
Clinical Faculty Operations Manager American Career CollegeClinical Faculty Operations ManagerLos Angeles, CAAs an associate for a certified Great Place to Work, you will join a collaborative, student-centric culture valuing academic integrity, mutual respect, student learning, service, responsiveness, innovation, diversity, and stewardship. For more than 40 years American Career College has had the privilege of educating students seeking careers in healthcare—guiding them through their transformational journey from student to caregiver.
NewOperations Manager Capstone Logistics LLCOperations ManagerOntario, CAThe ideal candidate is a proactive leader with strong analytical skills, experience in logistics or warehouse operations, and the ability to lead and develop frontline teams in a fast-paced environment. Our team fully embraces a high-performance culture, that inspires us to build strong relationships, challenge the status quo, work hard to deliver results, and pay it forward in our communities.
NewHead Of Operations System OneHead Of OperationsSanta Fe Springs, CA$150,000–$190,000 / yearSafety, Quality, and Compliance Ensure all employees follow established safety procedures and that safety training is current, especially in areas specific to railcar refurbishment such as confined space entry, elevated work, electrical lockout/tagout, welding, and hot work. This position plays a critical role in overseeing all operational activities — including safety, production, quality, and employee development — to ensure our manufacturing teams deliver high-quality rail vehicle components that meet customer expectations and project commitments.
NewStrategy and Business Development Director Vaco LLCStrategy and Business Development DirectorLos Angeles, CA$140,000–$160,000Determining compensation for this role (and others) at Vaco by Highspring depends upon a wide array of factors including but not limited to: the individual’s skill sets, experience and training; licensure and certification requirements; office location and other geographic considerations; other business and organizational needs. A leading company in the consumer events space is seeking a Strategy & Business Development Director to drive talent strategy, commercial growth, and portfolio expansion across a large-scale North American event portfolio.
Business Controls Lead City National BankBusiness Controls LeadLos Angeles, CARemote$99,000–$176,000 / yearProvides risk management expertise while working with operations managers and other 2nd line risk partners (to include Operational and Enterprise Risk Management teams, Regulatory Compliance, Business Continuity, IT Risk, Third Party Risk, Corp. Build, cooordinate, and lead monthly risk working groups to show thematic trends, themes, testing and audit updates, and business needs regarding risk program maturity in conjunction with key objectives.
NewPartnerships Coordinator MetroLINKPartnerships CoordinatorLos Angeles, California$70,238–$108,868 / yearFull timeThis position is responsible for developing and managing partner relationships, identifying new business opportunities, coordinating partnership activations, supporting sponsorship fulfillment, and independently managing assigned partnership accounts from prospecting through execution. Work may also be conducted in outdoor environments, at construction sites, Railroad Track and Right-of-Way environments, and warehouse environments, with possible exposure to individuals who are hostile or irate, moving mechanical parts, and loud noises (85+ decibels, such as heavy trucks, construction, etc.).
Business Analyst / Project Manager - Finance & Trading Systems HTC Global Services IncBusiness Analyst / Project Manager - Finance & Trading SystemsIrvine, CAFull timeThis role partners closely with business stakeholders, technology teams, operations, risk, compliance, and external vendors to deliver business process improvements, system enhancements, and trading-related initiatives. The ideal candidate understands the trade lifecycle, can translate business needs into clear requirements, and is comfortable managing projects from planning through execution, testing, deployment, and post-implementation support.
Senior Manager, Mission-Critical Technology Solutions MetroLINKSenior Manager, Mission-Critical Technology SolutionsPomona, California$119,239–$184,822 / yearFull timeManages departmental services and activities related to Positive Train Control (PTC), train control applications, dispatch systems, and supporting operational platforms, to ensure established availability, reliability, and safety performance targets are met. Work may also be conducted in outdoor environments, at construction sites, Railroad Track and Right-of-Way environments, and warehouse environments, with possible exposure to individuals who are hostile or irate, moving mechanical parts, and loud noises (85+ decibels, such as heavy trucks, construction, etc.).
Division Credit Manager - Consumer, SBA, Business Banking, Card City National BankDivision Credit Manager - Consumer, SBA, Business Banking, CardLos Angeles, CARemote$195,995–$364,003 / yearThe Division Manager works with Credit Managers to coordinate and review reports submitted to various internal credit-related committees and prepare for and lead quarterly Portfolio Review meetings for each region or sub-verticals within their line of business to ensure that these sessions are efficient and meet Credit Risk's requirements. Industry Awareness: Stays informed about industry trends, market conditions, economic trends, regulatory changes, and competitor activities to proactively address potential impacts on the business line and portfolio.
NewRegional Sales Manager - Western US - Commercial Roofing JobotRegional Sales Manager - Western US - Commercial RoofingLos Angeles, CA$130,000–$160,000 / yearThe Regional Sales Manager will oversee sales performance across multiple locations in the Western U.S. This person will be responsible for leading commercial roofing sales teams, driving revenue growth, strengthening customer relationships, and building a repeatable sales process across the region. The right person will understand how to motivate experienced sales professionals, hold teams accountable to measurable activity, identify market opportunities, and help close significant re-roof, service, and maintenance roofing projects.
Business Development Manager Phoenix MecanoBusiness Development ManagerChino, CAIn this role, you will play a key part in developing new business opportunities, aligning technical solutions with customer needs, strengthening customer and partner relationships, and supporting revenue growth through strategic, solution-oriented selling. High-visibility leadership role with meaningful interaction across operations, engineering, sales, customers, suppliers, partners, and senior leadership both domestic and international.
NewAccounting & Advisory Manager JobotAccounting & Advisory ManagerLong Beach, CA$110,000–$150,000 / yearInformation collected and processed as part of your Jobot candidate profile, and any job applications, resumes, or other information you choose to submit is subject to Jobot's Privacy Policy, as well as the Jobot California Worker Privacy Notice and Jobot Notice Regarding Automated Employment Decision Tools which are available at jobot.com/legal. Join our growing advisory team as a Manager, playing a key leadership role in delivering high-quality accounting support and strategic financial insights to clients.
NewDirector, Freight Forwarding Sales JobotDirector, Freight Forwarding SalesLos Angeles, CA$150,000–$200,000 / yearThe Director, Freight Forwarding Sales is a hands-on player/coach responsible for leading a regional sales team, driving new business development, growing strategic accounts, and expanding market share across the U.S. This role partners closely with leadership to execute growth strategies, increase revenue, and develop a high-performing sales organization. Company Overview: Our client is a global leader in end-to-end supply chain and logistics solutions, connecting businesses worldwide through integrated transportation, freight forwarding, terminal operations, and technology-driven services.
NewBilling Manager JobotBilling ManagerIrvine, CA$95,000–$125,000 / yearInformation collected and processed as part of your Jobot candidate profile, and any job applications, resumes, or other information you choose to submit is subject to Jobot's Privacy Policy, as well as the Jobot California Worker Privacy Notice and Jobot Notice Regarding Automated Employment Decision Tools which are available at jobot.com/legal. By applying for this job, you agree to receive calls, AI-generated calls, text messages, or emails from Jobot, and/or its agents and contracted partners.
NewSenior Associate, Economic & Valuation Services (Business Valuation) KPMGSenior Associate, Economic & Valuation Services (Business Valuation)Los Angeles, CA$94,335–$183,195 / yearResponsibilities: Perform industry research including comparable publicly-traded companies and similar M&A transactions, analyze competitive industry dynamics and financial conditions of peer companies. Work with KPMGs extensive network of specialists; enjoy access to our Ignition Centers, where deep industry knowledge merges with cutting-edge technologies to create innovative tax solutions.
NewRegional Sales Manager JobotRegional Sales ManagerLos Angeles, CA$120,000–$140,000 / yearWe are a leading provider of intelligent transportation and mobility solutions, delivering innovative software, systems, and services that help organizations manage complex transportation infrastructure more efficiently, safely, and sustainably. Driven by a commitment to excellence and a passion for advancing transportation technology, we help public and private sector organizations modernize infrastructure, improve mobility outcomes, and build smarter, more connected communities.
NewSenior Demand Planner JobotSenior Demand PlannerVernon, CA$100,000–$130,000 / yearInformation collected and processed as part of your Jobot candidate profile, and any job applications, resumes, or other information you choose to submit is subject to Jobot's Privacy Policy, as well as the Jobot California Worker Privacy Notice and Jobot Notice Regarding Automated Employment Decision Tools which are available at jobot.com/legal. A leading food manufacturing and distribution organization is seeking a Senior Demand Planner to support demand forecasting, inventory optimization, and supply chain planning across a fast-paced perishable products environment.
NewSales Manager - Commercial Roofing JobotSales Manager - Commercial RoofingLos Angeles, CA$100,000–$160,000 / yearThis is a high-impact role for someone who thrives in the Southern California commercial market, knows how to build relationships with GCs, PMs, Property Managers, and Owners, and can scale a book of business while coaching a sales team. You will be the face of the company in the LA region—owning territory strategy, expanding key accounts, and developing a high-performing team to increase revenue across reroofing, service/maintenance, coatings, and waterproofing scope.
Retail Broker Manager Swisher International, Inc.Retail Broker ManagerLos Angeles, CAPrimary Purpose: The Retail Broker Manager supports the execution of Swisher’s sales, merchandising, and marketing initiatives through effective management of regional broker partners. This role ensures consistent field execution across assigned territories by aligning broker activities with company objectives, optimizing performance, and driving sales growth within retail outlets.
NewBusiness Development Officer Chino Commercial BankBusiness Development OfficerOntario, CA$70,304–$90,000 / yearEngages in business development activities and solicitation of new business prospects; participates in community affairs, business and service organizations, including public speaking; actively involved in instilling and maintaining a positive sales environment through education of the Bank’s products and services; investigates and follows-up on significant changes in status of existing customers; meets with customers to discuss needs and outline appropriate Bank services and to resolve problems as necessary; assists in the organization of the department, coordinating available resources (e.g., staff, materials, etc.) for maximum results; and reviewing marketing strategies in relation to department and Bank goals and recommending suitable marketing approaches. Intermediate math skills; calculate interest, commissions, proportions, and percentages; balance accounts; add, subtract, multiply and divide in all units of measure, using whole numbers, common fractions and decimals; locate routine mathematical errors; compute rate, ratio and percent, including the drafting and interpretation of bar graphs.
NewAccount Service Manager Vaco LLCAccount Service ManagerLos Angeles, CA$27–$29Determining compensation for this role (and others) at Vaco by Highspring depends upon a wide array of factors including but not limited to: the individual’s skill sets, experience and training; licensure and certification requirements; office location and other geographic considerations; other business and organizational needs. Vaco by Highspring values a diverse workplace and strongly encourages women, people of color, LGBTQ+ individuals, people with disabilities, members of ethnic minorities, foreign-born residents, and veterans to apply.
NewSenior Accounts Receivable Specialist Vaco LLCSenior Accounts Receivable SpecialistRancho Santa Margarita, CA$28–$32Determining compensation for this role (and others) at Vaco by Highspring depends upon a wide array of factors including but not limited to: the individual’s skill sets, experience and training; licensure and certification requirements; office location and other geographic considerations; other business and organizational needs. Determining compensation for this role (and others) at Vaco/Highspring depends upon a wide array of factors including but not limited to the individual’s skill sets, experience and training, licensure and certifications, office location and other geographic considerations, as well as other business and organizational needs.
NewSr. Accounts Receivable & Collections Specialist Vaco LLCSr. Accounts Receivable & Collections SpecialistRancho Santa Margarita, CA$28–$32Determining compensation for this role (and others) at Vaco by Highspring depends upon a wide array of factors including but not limited to: the individual’s skill sets, experience and training; licensure and certification requirements; office location and other geographic considerations; other business and organizational needs. Determining compensation for this role (and others) at Vaco/Highspring depends upon a wide array of factors including but not limited to the individual’s skill sets, experience and training, licensure and certifications, office location and other geographic considerations, as well as other business and organizational needs.
Psychiatry Area Sales Manager - Los Angeles LundbeckPsychiatry Area Sales Manager - Los AngelesCerritos, CA$180,000–$210,000Internal Candidates must have a minimum of 1 year of Commercial experience in areas such as: Sales Management, Training, Market Access, Sales Operations, or Marketing or a minimum of 2 years consistent sales success within Lundbeck. Set and lead the development of area strategic direction and tactical sales plans using robust analytical skills to identify strengths and opportunities, while minimizing weaknesses and threats to execute those plans and meet or exceed sales goals.